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Dulux launches new campaign with Farhan Akhtar

MUMBAI: Dulux, the decorative paints brand from AkzoNobel India, has unveiled a new TVC for its brand Dulux Velvet Touch.

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Godrej protekt's new campaign showcases kids' curiosity

MUMBAI: Kids are constantly relying on their senses to explore the world. When they come across something that fascinates them, their first instinct is to touch and feel the object. The fear of germs, dirt or even parental intervention does not stop them from doing so. Godrej protekt, a range of...

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LIVA outshines in mall space with unique innovation

Mumbai:  Liva, the new age fabric brand from the Aditya Birla Group, is back with its unique campaign, a life size mannequin of the brand ambassador Kangana Ranaut dropped down across malls in Delhi, Mumbai, Bangalore, Hyderabad, Kolkata and Pune.

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New Era up for hard graft in India

MUMBAI: Caps! They are functional and shield you from the heat on sunny days. But that’s not what caps are all for anymore. They seem to have become a part of the culture where they are worn more as a fashion accessory rather than for their functionality.

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Just six Indian brands among 20 most trusted brands

BENGALURU: The 2018 edition, or the eighth edition of TRA Research’s (TRA) The Brand Trust Report of the most trusted 1,000 Indian brands was released today in Bengaluru by TRA’s Research Director Sachin Bhosle. From over 9,000 unique brands, TRA has shortlisted 1,000 as the most trusted brands by...

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