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Entertainment Goes Online - A $5 Billion Opportunity in India

Over-the-top (OTT) content market in India is at an inflection point in India, as per the latest report by The Boston Consulting Group titled ‘Entertainment Goes Online’. 

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Future East Film enters the digital segment with new company FED (Future East Digital)

Future East announced its digital counterpart FED (Future East Digital) a creative digital studio, producing branded content, shareable stories and viral moving image work for Instagram, YouTube and the Internet at large. Future East Film

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Helios Media appoints Raj Shrivastav as chief revenue officer

Helios Media which completes 7 years of operations,has stepped up activities on its food focussed vertical Brand Chef.

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Isobar India launches new tool to predict the viral potential of content, real-time!

Isobar India, the digital agency from Dentsu Aegis Network, has announced the launch of ‘viewCent’

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New Epsilon study reveals that only 2% of consumers choose marketing updates via. SMS as their top preference

Epsilon, a global leader in creating connections between people and brands, today released the commissioned study ‘Marketing In India Is Personal, Not Just Business’ conducted by Forrester Consulting.

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