MAM

Raman Kalra joins PwC India as entertainment & media sector advisory leader

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/04/25/kalra.jpg?itok=DURbpYVX

MUMBAI: Raman Kalra has been hired as partner, PwC India - Entertainment & Media Sector Advisory Leader (and Emerging Technologies Leader). He is responsible for strategy through execution as: Entertainment & Media Sector Advisory Leader & Emerging Technologies Leader responsible for transformation agenda across Industries leveraging digital & new emerging technologies.

Based in Gurgaon (Haryana), Kalra is an entrepreneur at heart with 24 years of experience in industry and consulting, with a strong track record in conceptualising, growing and managing businesses.

Mentor & advisor to various start-ups across Digital Media, Education & Advertisement areas, he turned entrepreneur during 2015/16. He worked as Partner/Executive Director with IBM Global Business Services, India/South Asia as Country Head – Media & Entertainment Industry & also Lead Transformation Partner for Bharti Airtel.

With a strong understanding of the industry domain & technology, Kalra had been acting as the trusted advisor to CxOs at different levels & functions across the industry segments. During his consulting tenure, he has successfully directed & delivered engagements across areas of business growth strategy & transformation, business process consulting, shared services & outsourcing, ERP & other industry focused technologies. Raman also has significant international experience working with diverse global teams in different geographies.

At PwC, he is also responsible for transformation agenda across Industries leveraging digital & new emerging technologies like IoT, Cognitive Computing/Machine Learning, Augmented Reality (AR)/Virtual Reality (VR), Blockchain and Robotics.

Prior to this assignment, Kalra curated StoreSay, India's first integrated location based B2B2C marketplace for electronics, gadgets & appliances connecting trusted nearby brick & mortar stores with customers on one hand and with the distributors/manufacturers on the other hand. StoreSay was awarded among the Top 5 finalist in IBM B2C Start-up Star challenge across India in May 2016.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/23/super.jpg?itok=7JTg1xmE
Piramal promotes super loans in latest campaign

MUMBAI: Piramal Housing Finance has launched a series of TVCs to promote super loans by the company. Piramal Housing Finance head of sales and marketing Mayank Jain says, “Tagvinnatti team has been a delight to work with. Along with their remarkable servicing skills, they bring rich experience and...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/23/hsbc.jpg?itok=kgxJNVIh
HSBC's global media business moves to Omnicom's PHD from WPP

MUMBAI In a major blow to WPP, HSBC Bank has handed over its global media business to Omnicom’s PHD. The agency won the business following a review which began in January along with Mindshare and Dentsu. In a press statement, HSBC said, “We have selected PHD as our preferred media planning and...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/nishant.jpg?itok=UH0ErjZF
Treebo appoints Nishant Gupta as head of brand & marketing

MUMBAI: Treebo Hotels, a budget hotel chain, has appointed Nishant Gupta as the head of brand and marketing. It has an inventory of 10,000 rooms and 400 hotels in over 85 cities. Gupta is a marketing professional with over 10 years of experience in brand and category building. At Treebo, he will...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/indiamart.jpg?itok=vOt29N4d
IndiaMART assigns communication mandate to Happy Mcgarrybowen

Online marketplace IndiaMART that connects buyers and suppliers, has assigned its communication mandate to Happy mcgarrybowen. The agency, from the house of Dentsu Aegis Network, won the account following a multi-agency pitch.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/goonight.jpg?itok=gYodJn8z
Goodknight puts an end to coils with new power chip

Household insecticide brand, Goodknight, has launched its latest innovation ‘Goodknight Power Chip’. Its new television commercial understands the emotions of a mother and her plight to protect her family from the mosquito menace.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/kalyan.jpg?itok=zcstP7Ed
Kalyan Jewellers brings Shweta Bachchan on board

After having Amitabh Bachchan and Aishwarya Rai-Bachchan as brand ambassadors for the longest time, jewellery brand, Kalyan Jewellers, has roped in Shweta Bachchan Nanda as an influencer. She will feature in the brand’s latest TV campaign along with her father Amitabh Bachchan, who has been Kalyan...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/Influencers.jpg?itok=mZZuo3RC
Chatterbox launches marketing platform with influencers

MUMBAI: Today, brands are shooting in the dark when it comes to knowing which influencers to tap. Influencer marketing is the fastest growing marketing approach being favoured by brands, but a majority of brand budgets for it is not spent efficiently. There is a rising class of new influencers,...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/Bajaj_Finserv.jpg?itok=0kRynogk
Bajaj Finserv celebrates fitter lifestyle

MUMBAI: Bajaj Finance Ltd, the lending arm of Bajaj Finserv has launched a campaign #FitForLife Fest to offer fitness and wellness products on no cost EMI option.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/RTB_House.jpg?itok=4jaBwz_i
RTB House opens AI Marketing Lab for advertisers

MUMBAI: RTB House, a global company providing retargeting technology with top online advertisers has opened a new research division called AI Marketing Lab. The lab will research and develop cutting edge mar-tech solutions for both publishers and advertisers.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories