Management shuffle at HUL

MUMBAI: Hindustan Unilever Limited (HUL) has announced key changes in the management committee of the company. Subject to Unilever Indonesia's external board approval, Hemant Bakshi, currently executive director – home and personal care, will be appointed as executive vice president (EVP) of Unilever Indonesia.


The home and personal care (HPC) business will now be organised into home care and personal care businesses in India. Samir Singh, currently global brand vice president Lifebuoy and vice president - personal care lead, south Asia cluster, Unilever, will be appointed as HUL executive director – personal care and Priya Nair, currently vice president - Laundry, HUL, will be appointed as executive director – home care. Both Nair and Singh will be part of the management committee of HUL and their appointments are effective 1 October 2014.


HUL CEO & managing director Sanjiv Mehta said, “I wish to take the opportunity to express my deep appreciation for the significant contribution that Hemant has made to the India business, both in his current role as executive director - HPC and his earlier role as executive director - CD. I would like to congratulate Hemant on his move to Unilever Indonesia and wish him all the best in his new assignment.”


Nair joined the company in the consumer insights team in 1995, where she brought with her a diverse and rich experience including customer development and marketing. In her earlier roles, she has worked across various brands such as Dove, Axe, Rexona, Closeup, Pepsodent. As VP home care she has been leading the entire detergents portfolio of HUL. More recently, she has led the launch of HUL’s path breaking rural mobile marketing initiative ‘Kan Khajura Tesan’ which received three Gold Lion awards at the 2014 Cannes Lions International Festival of Creativity.


Singh on the other hand joined Unilever in 1997 as a management trainee in India. He has worked across many brands including Fair & Lovely, Vaseline, Ponds and has also worked in Foods in Customer Development in India.


For the past four years Singh has been the global brand vice president for Lifebuoy and a member of the Global Category Leadership Team for skin cleansing. In this role, he has led global strategy, innovation and communication for Lifebuoy in more than 30 key countries across the world. He was also the personal care cluster lead for south Asia in 2014.


“We have reorganised the home and personal care business into two separate businesses to ensure focus on the growth drivers for each of these businesses. I am pleased to welcome Priya and Samir to their new roles. Both bring with them rich and diverse marketing and business experience in Unilever. Priya joined HUL in 1995 and has worked in roles across marketing, customer development and CMI. Samir joined HUL in 1997 and has worked in various roles in HUL and across the regional and global Unilever organisation,” he added.

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