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Grapes Digital strengthens its creative team

The agency has roped in Mithun Mukherjee and Viraj Rohan Circar.

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MUMBAI: Grapes Digital, the full-fledged digital and marketing agency, has made key appointments to strengthen its creative team in Delhi.

The agency has roped in Mithun Mukherjee as associate creative director and Viraj Rohan Circar as executive creative director.

The duo will be responsible to overlook the creative requirement of the current clients and pitches.

Mithun brings in 12 years of experience and has joined from Scatter where he was Director - Content Strategy. Prior to scatter he was with Omnicom as Associate Media Director. He has worked on award winning campaigns for brands like Renault, Nissan, Monster.com, GSK, Perfetti and Cisco.

Viraj holds a decade of experience in handling creative mandates for brands like Ford, Coke, Sprite, Thums Up, Airtel. He has earlier worked with GTB (WPP’s integrated global agency for Ford), where he was a Creative Director and has had couple of other creative stints too.

Speaking on the new appointment Grapes Digital founder Himanshu Arya says, “We welcome Mithun and Viraj on board. They bring lot of new ideas and tons of enthusiasm and we look forward to build some exciting campaigns together.”

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