MAM

Bobby Pawar, Partha Sinha elevated to Publicis South Asia MD

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/mam-images/2015/07/23/Untitled-1.jpg?itok=QAJmlmVX

MUMBAI: Publicis Worldwide South Asia has promoted Bobby Pawar and Partha Sinha to managing directors.

This move comes as the India agency consolidates following a period of sustained growth that has seen it double its size over the past two years.

In their new roles, Pawar and Sinha will continue to report to Publicis Worldwide South Asia CEO Nakul Chopra as they take on larger responsibilities to partner him in managing all business units in the region. A key focus will be to elevate the agency’s effectiveness in communication that helps lead the change for clients.

As managing director and chief strategy officer, Sinha will lead all strategic development. He will take additional responsibility for the P&L of the consulting, design and digital services in South Asia. 

Pawar, on the other hand, will be managing director and chief creative officer. He will lead creative development and ensure the increasing infusion of digital channels for all Publicis Worldwide entities in the region. 

Chopra said that the promotions were clear recognition of the positive impact and leadership both executives had demonstrated in leading their agency teams and client relationships.

Chopra said, "Both Bobby and Partha have played pivotal roles in delivering the expectations of our clients and in vastly improving our product. They have worked very closely with me and taken the lead in helping Publicis grow at a very rapid rate. These promotions not only recognise their past achievements but also focus on the future where we have high expectations for the continual transformation of our business."

In a joint statement, Sinha and Pawar added, "Publicis is on a fast growth track and is increasingly becoming a significant power in partnering clients in the new age environment. Our objective is to become the most significant partner available in this market for brands to navigate and lead the change in society, culture and the marketplace. We are on our way there."

Publicis Worldwide, APAC and emerging markets CEO Loris Nold opined, "Publicis South Asia without doubt has a world-class management team and have achieved great results in the past few years. With Partha and Bobby taking a bigger role, I am very confident that we are best positioned to help our clients in their marketing transformation."

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/24/Irrfan_Khan1.jpg?itok=9ALASTj3
Irrfan Khan promotes Digital India in new Mastercard campaign

Aimed at accelerating the country's shift from cash to digital payments, Mastercard has launched ‘KhulGayiLife’, a new marketing campaign. The campaign will further strengthen the company’s digital payments efforts in the metros with an increased focus on the tremendous opportunity that sits within...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/24/cyber.jpg?itok=5GzdM0Kz
Guest column: Cybersecurity in the advertising sector

Today, the world is experiencing a digital revolution and digital media plays a pivotal role in it. Having the potential to change the way we live our lives, it is the next big thing to watch out for. Digital media is omnipresent and is flooding our lives by leveraging every channel possible. With...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/23/sonali.jpg?itok=ZbsxoKuj
Essence hires Sonali Malaviya as VP - client partner

Essence, a data-driven global agency and a part of GroupM, has announced the appointment of Sonali Malaviya as the vice president - client partner. She will be reporting to Anand Chakravarthy, managing director, Essence India and will lead the Google relationship, based in the Gurgaon office.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/23/dentsu_0.jpg?itok=ZFEgXajc
Bridge Music Academy launches the racist keyboard

MUMBAI: Earlier last month, Bridge Music Academy has launched the racist cover campaign aimed at educating children about racism and its effects. Conceptualised by Dentsu Webchutney, the campaign is supported by Culture Fox and Roland.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/23/home_0.jpg?itok=0bXP_ZC8
QuikrHomes releases consumer sentiments report for 2018

MUMBAI: Leading digital real estate business QuikrHomes has released a comprehensive report that captures consumer sentiments for the year 2018. The report was conceptualised to understand consumer sentiments post regulatory changes in the real estate and what it means to the industry in 2018. 

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/23/delna.jpg?itok=BTR_1g7D
Law & Kenneth Saatchi & Saatchi appoints Delna Sethna as CCO

MUMBAI: Law & Kenneth Saatchi & Saatchi, Publicis Communications’ full-service creative agency, has named Delna Sethna as its chief creative officer across all its businesses. Prior to this, Sethna was leading some key global businesses such as P&G brands and Mondelez.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/23/digital_advertising.jpg?itok=4digFr02
2018 will be a year of video campaigns: WATConsult's Rajiv Dhingra

MUMBAI: If you see an advertisement on a website or your app, you are a well defined consumer of digital advertising. Thet ads on the website you visit are primarily revenue source for internet companies.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/22/pickel_1.jpg?itok=b5_hpALu
Mother's Recipe undertakes initiative for war heroes

MUMBAI: India’s homegrown pickle brand Mother’s Recipe initiated a new campaign called, tribute to our motherland to salute the supreme sacrifice and selflessness of our brave men in uniform. Under this initiative, the company will contribute Rs 3 from the sale of every special edition Mothers...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/22/India.jpg?itok=-GJOwCdN
Is India ready for the impact of AI on marketing?

MUMBAI: From self-driving cars to voice assistants Siri and Alexa, artificial intelligence (AI) is expeditiously becoming popular. While one may think of AI only as intelligent robots or technology, it encompasses everything from Google’s search algorithm to e-commerce to geo-target and...

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories