Havas Media India makes senior digital appointments

MUMBAI: Havas Media India which has added a slew of wins to the kitty in 2013 has strengthened its ‘digital’ segment with two key senior appointments.

In tune with the group’s integrated structure, Havas Media India’s full services digital portfolio includes digital media planning and buying, display advertising, digital direct response, search engine marketing, SEO, pay-per-click, social media, as well as ‘Mobext’ for mobile solutions and performance marketing using data and analytics.

Havas Media Group, India & South Asia CEO Anita Nayyar
Havas Media India MD digital Anurag Bhatnagar

To establish itself further in India, the company has appointed Sumit Kumar as General Manager; while S.V. Sunilkumar has joined as Business Head Digital-Mumbai, whose key responsibility will be to service the existing digital clientele in Mumbai as well as new business development.

Speaking on the appointments, Havas Media Group, India & South Asia CEO Anita Nayyar said, “Digital is a focal point for us and these appointments will further consolidate our attempt to offer the latest digital services to our clients. Both Sumit and Sunil are talented and committed digital players - we are glad to have them on board.”

“Sunil and Sumit are mandated to entrenching and expanding the Havas Digital footprint in Mumbai and India”, added Havas Media India MD-Digital Anurag Bhatnagar.

“Mobext not only provides mobile solutions to engage the customer but can also help brands make their sales force more effective with our enterprise solutions - a unique proposition in itself. The profile is a huge challenge and opportunity to create unique experiences and expand the Mobext offering in India”, explained Sumit Kumar, General Manager, Mobext India

Havas Media business head digital Mumbai Sunil Kumar
Mobext India GM Sumit Kumar

Business Head Digital-Mumbai S.V. Sunilkumar commented, “As a digital enthusiast, it is always exciting to work with an agency whose mantra is ‘Digital at its core’. Havas Media has been on an aggressive growth path and again it is good to be where the action is. I look forward to creating some of this action”.

Sumit Kumar, with over eight years of leadership experience in business development, strategic partnerships, product management and corporate sales, was earlier leading the performance and app advertising business for InMobi India. Clients worked with include – Tata DOCOMO, Vodafone, Sony Entertainment, Disney, OLX, Viacom 18, Tencent, AOL, Cleartip , Hungama, Nazara, Opera and Times Group. 

Sunilkumar with 18 years of media experience was working with Infosys as a Principal Consultant and a part of the core product development team at BrandEdge (the global cloud based digital marketing platform). Also, as digital media head at DDB Mudra, he has serviced clients including LIC, Star TV, McDonalds, IDBI Bank, India First Life Insurance, etc.

Latest Reads
Zee Mundo hires Steinbranding

MUMBAI: Steinbranding, the international design agency with headquarters in Buenos Aires, responsible for the image of more than 50 channels worldwide, was chosen by the major Indian media group, Zee Entertainment Enterprises to create the brand, naming and on-air & off-air branding for Zee...

MAM Marketing Brands
Exquisite partners with Warner Bros. consumer products

Exquisite, an innovative and experienced player in the EMEA market, has teamed up with Warner Bros. Consumer Products EMEA (WBCP EMEA), on behalf of DC Entertainment, to create the first retail loyalty programmes featuring DC Super Heroes.

MAM Marketing Brands
Cadbury Bournvita Biscuits introduces new tiffin pack

Mondelez India Foods is set to launch a new tiffin pack of its highly successful Cadbury Bournvita Biscuits with an aim to encourage consumers to make it a habit in the morning to have the biscuit.

MAM Marketing Brands
FCB Ulka wins advertising duties for AVT Premium

MUMBAI: A.V. Thomas & Company has appointed FCB Ulka Bangalore to handle the advertising duties for their flagship brand, AVT Premium. The win adds to FCB Ulka Bangalore’s portfolio which includes marquee clients like ITC Biscuits & Confectionery and Wipro Consumer Care & Lighting. AVT...

MAM Media and Advertising Account
Wringley's Doublemint tells a 'fresh' new love story

MUMBAI: Released on Youtube on 21 October, the new TVC of Wringley's Doublemint conceptualised by BBDO Indua and directed by Shoojit Sircar has already garnered over two lac views.

MAM Media and Advertising Ad Campaigns
Flipkart announces integrated brand communication campaign

There are a host of dates earmarked in India’s annual calendar where consumers wait with bated breath to partake of the celebrations. Clearly figuring in this list is the ‘The Big Billion Days’ (BBD), that has been made popular by Flipkart over the past two years. As a concept, Big Billion Day was...

MAM Media and Advertising Ad Campaigns
Colors campaign inspires men to take over Sunday chores

Colors has launched a new movement called #SundayIsHerHoliday. The campaign -- one Sunday at a time -- is inviting every man (and woman) to participate. The goal of the campaign is to inspire and help men take over the Sunday chores of women, so she can get her much needed time off.

MAM Media and Advertising Ad Campaigns
betterU launches Diwali campaign #FestivalOfLearning

India’s online learning marketplace, betterU, has launched a unique Diwali campaign #FestivalOfLearning across its digital platforms.The campaign aims at helping people think differently about their purchases, and highlights the importance of investing for the long term on the auspicious occasion...

MAM Media and Advertising Ad Campaigns
BBH India creates live radio spots for Abbott

BBH Mumbai has released a case study on the first ever live radio spots for Abbott's The Race of Possible’ campaign, which received overwhelming response in India.

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories