MAM

Amagi expands TV ad network to international markets

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/mam-images/2015/12/07/amagi.png?itok=QrIApAYq

Indian advertisers can reach more than 200 million viewers worldwide on B4U Network and Zee Bangla across to US, Europe, Asia, GCC, Canada, Africa and Australia.

MUMBAI: Amagi has expanded its India ad network to key international markets like North America, Canada, Africa, Australia and Asia. Amagi will now offer an advertising platform to Indian advertisers with B4U Network and Zee Bangla in these international markets. The company?s move will now enable Indian advertisers to reach more than 200 million viewers on these channels.

The company?s ad network will be extended to Zee Bangla and the entire B4U network including B4U Movies, B4U Music, B4U Plus and B4U Aflam. This opens up doors for several brands within India to expand their advertising footprint across the globe in markets of their choice. While this will instantly help in expanding the consumer base of Indian brands, television networks will also benefit from increased ad revenues.

Amagi co-founder and head of global operations KA Srinivasan said, "Our endeavor is to serve as a global TV ad platform for brands within India, helping them to penetrate and capture international markets essential for business growth; and collaborating with widespread networks like B4U and Zee Bangla, who are our long-standing partners, allows us to do just that. Indian advertisers, who were earlier restricted to Indian audiences alone can now advertise worldwide and reap the benefits of global exposure. Amagi hopes to see more such partnerships with TV channels and continue to bring more Indian brands on board for international advertising."

Amagi?s global ad network allows advertisers to target audiences across regions, while optimising ad budgets and increasing their return on investments. Advertisers can buy ad spots through Amagi across its international network and target consumers across markets.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/21/kal.jpg?itok=AWYka4th
DHFL Pramerica Life Insurance launches second film of #KalSePehle digital campaign

Life insurance Company, DHFL Pramerica has launched the second film of its three-film digital campaign - #KalSePehle, today to promote the importance of life insurance in an individual’s life.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/21/yo.jpg?itok=womDjtLJ
Youva onboards Social Kinnect as digital agency

Digital marketing agency, Social Kinnect adds another client to its portfolio - Youva from the house of Navneet.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/21/dhoni.jpg?itok=2av5tdWU
Dhoni takes ‘Panga’ in the new star sports tvc for Vivo Pro Kabaddi Season VI

The season 6 of VIVO Pro Kabaddi is in the midst of some nail-biting action as every match is going down to the wire.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/21/viruskha.jpg?itok=MlufWt9y
Manyavar launches sequel to Viruskha ad

Manyavar released a new ad – “Naye Rishtey, Naye Vaade- Hamesha” - taking forward the story of Virat Kohli and Anushka Sharma in the ad.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/21/bcg.jpg?itok=gPtRAzfE
Entertainment Goes Online - A $5 Billion Opportunity in India

Over-the-top (OTT) content market in India is at an inflection point in India, as per the latest report by The Boston Consulting Group titled ‘Entertainment Goes Online’. 

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/20/asim.jpg?itok=zMGTO1on
Future East Film enters the digital segment with new company FED (Future East Digital)

Future East announced its digital counterpart FED (Future East Digital) a creative digital studio, producing branded content, shareable stories and viral moving image work for Instagram, YouTube and the Internet at large. Future East Film

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/20/raj.jpg?itok=Kd26yLR7
Helios Media appoints Raj Shrivastav as chief revenue officer

Helios Media which completes 7 years of operations,has stepped up activities on its food focussed vertical Brand Chef.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/20/isobaar.jpg?itok=kg-TX_iN
Isobar India launches new tool to predict the viral potential of content, real-time!

Isobar India, the digital agency from Dentsu Aegis Network, has announced the launch of ‘viewCent’

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/20/epsilon.jpg?itok=JzA-_Hse
New Epsilon study reveals that only 2% of consumers choose marketing updates via. SMS as their top preference

Epsilon, a global leader in creating connections between people and brands, today released the commissioned study ‘Marketing In India Is Personal, Not Just Business’ conducted by Forrester Consulting.

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories