MAM

CNN is ‘Going Green’ with environment heroes

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/11/27/cnn.jpg?itok=KpzTT6MA

MUMBAI: CNN’s Going Green returns this November with inspiring stories of everyday heroes working within their communities to improve the environment. These individuals take it upon themselves to improve the ecology and lead by example. Six stories from across the world will come together in a half-hour show hosted by Nicki Shields. 

The environmental champions featured in Going Green include:

Litter king – Bandung, Indonesia:

Every morning 74-year-old Sariban gets dressed in his bright yellow overalls and takes to the streets of Bandung, Indonesia. For over 30 years he has been picking up litter voluntarily, and cleaning up his neighbourhood. His mission is to make the world more beautiful.

Rhino ranger – South Africa:

In 2016 1,054 rhinos were killed in South Africa. Driven by organised crime and demand for rhino horn--rhino poaching reportedly increased 9,000 per cent from 2007 to 2014. Anton Mzimba, the field ranger of the Timbavati Private Nature Reserve anti-poaching unit, has spent the last 19 years patrolling and investigating animal crimes. Anton stands between the rhinos and their poachers’ guns and believes that each day a rhino is not killed is a success for him.

E-waste – London:

The Restart Project is a London-based social enterprise which extends the lifespan of gadgets by bringing people together to share repair and maintenance skills. Co-founder Janet Gunter is hoping that repairing broken mobiles, laptops and other devices will help to save the planet’s precious resources and prevent hazardous waste. ‘Restart Parties’ have been held across the world with people bringing along broken tech to fix it with help from engineers and electricians known as ‘Restarters’.

EV Mongol Rally – Aberdeen, Scotland:

Chris and Julie are charging their electric car for the very last time following a three-month car race from the UK to Mongolia and back again. 100 kilometres away from Aberdeen they prepare to drive the final stretch back home after piloting the first and only electric vehicle to date in the Mongol Rally. Going Green speaks to the couple about the unique challenges they faced on the road far from home, charging in remote places, and their thoughts on the electric vehicle revolution around the globe.

Floating forest farm – New York:

The South Bronx is an area without fresh fruit or vegetables, in the US. New Yorker Mary Mattingly is hoping to change a long-standing law which prevents park land from being used to grow food, or for foraging. The Swale, Mary’s floating food forest which sails up and down the Hudson in summer months, docks at Concrete Plant Park in the Bronx in November and will invite locals on board to learn about the benefits of perm culture and how it could change public spaces. Visitors will also participate in the creation of a new ‘food way’, a project the Parks Authority are experimenting with after Mary’s success in the community.

Fatberg, London and Ellesmere Port:

A monster fatberg weighing more than ten double decker buses is clogging up London’s sewer system. Wet wipes, nappies and hardened cooking fat have congealed into a solid mass which greater in length than two football pitches. While part of the fatberg has been put on display in a museum as a curiosity of modern life, the rest could be on its way to a biofuel plant in the north of England. The fatberg could potentially provide 10,000 litres of fuel, which would return to the streets of London – above ground this time – in the engines of the capital’s famous red buses.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/17/Digital.jpg?itok=LM0bBxXP
Digital will be core of ad budgets by 2020: DAN report

MUMBAI: The increasing penetration of digital media in India is creating huge opportunities for marketers to reach out to untapped audiences in newer ways than before. Marketers are getting innovative with the way they choose to advertise to their audience.

MAM Media and Advertising Digital Agencies
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/17/voda.jpg?itok=llTNSmks
Vodafone brings back the Pug in AR

MUMBAI: Television viewers and spectators at Sunday’s grand finale of the Vodafone Premiere Badminton League broke into impromptu smiles when they realised they had unexpected company.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/17/smart.jpg?itok=5qxiMtZr
Smartworks shows tech-friendly office in new ad

MUMBAI: Provider of shared work spaces, Smartworks has launched its second brand video featuring the benefits of hassle free technology to enhance collaboration and productivity for its members.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/17/rs.jpg?itok=cJF-fG9v
Ramesh & Suresh get 'lost' again in Cadbury 5Star 3D

MUMBAI: Ramesh and Suresh are back and this time they are lost at a whole new level. Over the last twelve years, Cadbury 5Star has entertained viewers bringing to them ‘lost’ antics of the iconic duo of Ramesh and Suresh.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/amazon.jpg?itok=SP1ttU6t
Amazon says out with the old in Great Indian Sale ads

MUMBAI: E-commerce giant Amazon has launched its new campaign ‘Ab Sehan Kyun Karna’ in tandem with its first Great Indian Sale for 2018. The message to the customers is to do away with the old and usher in the new for the new year. The campaign features a series of ads on various situations in...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/rajiv.jpg?itok=gbuyOtMO
WATConsult celebrates 11 yrs with unique board game

MUMBAI: WATConsult, the digital and social media agency from Dentsu Aegis Network, has launched PlayAgency, an innovative board-game, as part of its 11th anniversary celebration. To break the monotony of regular anniversary campaigns, the agency came up with something unique which caters to all...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/15/arpila.jpg?itok=Ea7gQg73
Dentsu Webchutney launches digital campaigns for Vespa Red and Aprilia

Dentsu Webchutney has created a digital campaign for Piaggio India’s trendsetting Vespa Red that was launched the month of October last year. It is an extension of its existing global collaboration with Red, an organisation that partners with global brands to create awareness and support the fight...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/15/mentos.jpg?itok=_nB6UHxV
Perfetti Van Melle hands over media duties to Wavemaker

Perfetti Van Melle India has handed over its media duties account to GroupM’s content and technology agency Wavemaker.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/15/rising.jpg?itok=wfrpl5-l
The rising trend of coopetition among brands

MUMBAI: Who would have thought that companies would overcome their ego and actually collaborate with other brands to come up with joint advertisements? That is the new trend in the market-coopetition (a combination of cooperative and competition).

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories