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FundsIndia.com appoints Dentsu as creative partner

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MUMBAI: Following a multi-agency pitch, Dentsu India has bagged the strategic and creative mandate for FundsIndia - India's friendliest investment platform.

FundsIndia offers investment advice and solutions across a wide-range of products like mutual funds, stocks, corporate fixed deposits and more. It brings together cutting-edge technology and financial expertise in a powerful combination that allows customers to manage their investments and get help anytime, anywhere.

FundsIndia co-founder and CEO, C R Chandrasekar, said, "Team Dentsu India impressed us with their deep consumer insights and their ability to craft simple and crisp messaging. The team also demonstrated a strong understanding of underlying media RoI. This can be of immense help in performance-marketing for brands such as ours."

FundsIndia co-founder and COO Srikanth Meenakshi, said, ?At FundsIndia, we are fundamentally changing the way Indians save and invest for their future."

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