Zenith Optimedia wins Olx media duties worth Rs 120 mn. and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 23 June 2011 - 06 July 2011.

Account name


New agency

Reported annual
spends in Rs
Almond Board of CaliforniaKarishma InitiativeNA
AMD IndiaZenithOptimediaNA
Huawei Telecommunications MotivatorNA
OLX ZenithOptimedia100-120 million
Unicharm [Feminine Hygiene Category] ZenithOptimedia


Birla Wellness and HealthcareMX AdvertisingNetwork AdvertisingNA
Gowardhan Ghee [Parag Milk Foods] 
Blue Moon Premium Vodka [NV Group] August Communications [Delhi]NA
D‘damas [Project]PerceptHNA
Fortis HealthcareGreyGreyNA
Huawei TelecommunicationsMudraContract AdvertisingNA
Kaya Skin ClinicRediffusion-Y&RSalt Brand Solutions NA
MTNL DelhiAirads AdvertisingAirads Advertising NA
Crayons Advertising
Crayons AdvertisingSquarer Communications
Pure Skin [Emami] DPS Advertising and marketing150-200 million
Unicharm [Feminine Hygiene Category] Hakuhodo PerceptNA
Vasocare [Emami] Curry - Nation [Mumbai] 40-50 million

Creative & Media
Bridgestone Tyres Network AdvertisingNA
Manganese Ore Company Ltd. [MOIL] Adams AdvertisingL‘amour [Nagpur]NA
Maharashtra State Electricity Development Company Ltd. [MSEDCL]Astral Advertising
Maruti India Pvt Ltd. Ray AdvertisingNA
L‘amour [Pune]
Switchgear [Indo Asian] Brand Curry60-80 million
Information compiled for period 23 June 2011- 06 July 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory.
For information or clarifications email :,

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