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Uninor splits media duties between ZenithOptimedia and Vivaki; account worth Rs 1-1.25 bn.





Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 02 Febuary 2012- 15 February 2012.



















































































































Account name


Incumbent

New agency

Reported annual 
spends in Rs
Media
Indo-Nissin Foods
Madison Media
Dentsu Media [Bengaluru]
150-250 million
Jayalakshmi Silks
Media Expressions
Lintas Media Group
200-250 million
SPRRG
 Mindshare [Chennai]
NA
Uninor
ZenithOptimedia
ZenithOptimedia
1-1.25 billion
Vivaki
Creative
Canon
Percept/H
Dentsu Marcom
200-250 million
CBR [Honda]
Dentsu Marcom
Dentsu Marcom

NA
Dio [Honda]
 Grey
NA
Groversons Group
 Arms Communications
NA
Hello FM
 Gutfeel [Chennai]
20-30 million
ING LifeRediffusion Y&R
Law & Kenneth
180-200 million
Jayalakshmi Silks
Team One
Lowe Lintas
200-250 million
Lafarge India
Ogilvy
Rediffusion Y&R
NA
Luminous
 Arms Communications
200-250 million
Mili [Wagh Bakri]
 Saints and Warriors
NA
Nirmal Lifestyle
Euro RSCG
DDB India [Mumbai]
250-300 million
Ralco Tyres

Hammer
150 million
SifyTBWA [Chennai]TBWA [Chennai]
NA
Ogilvy India
V Star [Innerwear Brand]

Team one Advertising
60 million
W [Womens apparel brand]

M&C Saatchi
NA
Information compiled for period 02 Feb 2012 - 15 Feb 2012 by Spatial Access Private Limited, India‘s first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com

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