Starcom wins Samsung media account with an annual spend of Rs 1.2 billion and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 1 November 2007 - 14 November 2007.

Account name


New agency

Reported annual
spends in Rs

Adani enterprises


Media Palette

400 million (combined)

Grasim Suitings



J K Helen Curtis



J K Green


LuxorInitiative Media-
Raymond Apparel (New brand to launch)--
Ghadi detergent--200 million (combined)
MR 2--
Indiabulls--400 million (combined)
Suzlon Energy--
Rasna -Media Palette150 million
Austrian Airlines-Initiative Media250-300- million
Maharashtra Condom Promotion (Hindustan Latex)-
USAid (Project on TB education)-
Wockhardt Ltd-
Mail Today (India Today)-Zenith Optimedia200 million
SamsungMindshareStarcom1.2 billion
Swiss Air-Media Cubic100 million
Transitions (optic lens)-

Future Generali (Insurance)-Saatchi & Saatchi200 million
Himani Navratna Oil & TalcAmbience PublicisMudra200 million
Makaan.comRediffusion DY&REquus Red CellNA
Max New York Life (Part of porfolio)Equus Red CellEuro RSCG, Equus Red CellNA
Prabhudas Liladher (Brokerage firm)-Percept H50 million
Typhoo (Tea brand - Apeejay Surrendra Group)-Bates David EnterpriseNA

Creative & Media

Cera (Saintaryware)


Dentsu Marcom (Ahmedabad)

60-70 million

Fortis-Escorts Cardiac Program

Crayons AdvertisingNA

Inorbit Mall


Genesis Advertising (Mumbai)

30-50 million

MDLR Airlines

Percept D‘Mark100-120 million

TTK Prestige Table art (Crockery)

MAA BozellNA
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email:,

Latest Reads
Digital will be core of ad budgets by 2020: DAN report

MUMBAI: The increasing penetration of digital media in India is creating huge opportunities for marketers to reach out to untapped audiences in newer ways than before. Marketers are getting innovative with the way they choose to advertise to their audience.

MAM Media and Advertising Digital Agencies
Vodafone brings back the Pug in AR

MUMBAI: Television viewers and spectators at Sunday’s grand finale of the Vodafone Premiere Badminton League broke into impromptu smiles when they realised they had unexpected company.

MAM Marketing Brands
Smartworks shows tech-friendly office in new ad

MUMBAI: Provider of shared work spaces, Smartworks has launched its second brand video featuring the benefits of hassle free technology to enhance collaboration and productivity for its members.

MAM Marketing MAM
Ramesh & Suresh get 'lost' again in Cadbury 5Star 3D

MUMBAI: Ramesh and Suresh are back and this time they are lost at a whole new level. Over the last twelve years, Cadbury 5Star has entertained viewers bringing to them ‘lost’ antics of the iconic duo of Ramesh and Suresh.

MAM Marketing MAM
Amazon says out with the old in Great Indian Sale ads

MUMBAI: E-commerce giant Amazon has launched its new campaign ‘Ab Sehan Kyun Karna’ in tandem with its first Great Indian Sale for 2018. The message to the customers is to do away with the old and usher in the new for the new year. The campaign features a series of ads on various situations in...

MAM Marketing MAM
WATConsult celebrates 11 yrs with unique board game

MUMBAI: WATConsult, the digital and social media agency from Dentsu Aegis Network, has launched PlayAgency, an innovative board-game, as part of its 11th anniversary celebration. To break the monotony of regular anniversary campaigns, the agency came up with something unique which caters to all...

MAM Marketing Brands
Dentsu Webchutney launches digital campaigns for Vespa Red and Aprilia

Dentsu Webchutney has created a digital campaign for Piaggio India’s trendsetting Vespa Red that was launched the month of October last year. It is an extension of its existing global collaboration with Red, an organisation that partners with global brands to create awareness and support the fight...

MAM Marketing MAM
Perfetti Van Melle hands over media duties to Wavemaker

Perfetti Van Melle India has handed over its media duties account to GroupM’s content and technology agency Wavemaker.

MAM Marketing MAM
The rising trend of coopetition among brands

MUMBAI: Who would have thought that companies would overcome their ego and actually collaborate with other brands to come up with joint advertisements? That is the new trend in the market-coopetition (a combination of cooperative and competition).

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories