MAM

Saatchi & Saatchi (Delhi) wins Videocon creative account with an annual spend of Rs 1 billion.





Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 26 June 2008 - 9 July 2008.
























































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media

Amrutanjan Health Care Ltd

OMS

Media Direction

100 million

Bharti AXA

-

Madison

NA

Cargill India

Maxus

Zenith Optimedia (Delhi)

120 million

Jyothi Laborotries Ltd (Buying & Implementation)

Carat Media Services (for buying)

Lintas Media Group (LMG)

400-450 million

Creative
Auto Bild-Arms CrestraNA
Groggy (Trio Group - Canada)-Oxygen Communications (Delhi)40-50 million
Odyssey India (retail)Bates 141Contract (Chennai)50 million
OYO (Spykar India)-ON50 million
People-Arms Crestra50 million
Planet M Retail-TBWA (India)200 million
Sony Playstation-
TBWA (India)100 million
Tourism Australia (India Account)-DDB MudraNA
VideoconO&MSaatchi & Saatchi (Delhi)1 billion
Voice of India (Hindi news channel)-Macaw IncNA
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com

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