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Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 27 December 2007 - 9 January 2008. |
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
|
Creative
|
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| ACC Cement | Lowe | Everest Brand Solutions | 100-120 million |
| VETA (spoken english academy) | RK Swamy BBDO | O&M | 120 million |
|
Creative & Media
|
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Air Hostess Academy (AHA)
|
Brand Curry
|
Triton (Delhi)
|
30 million
|
|
Metro Tyres
|
- | NA | |
|
Seabuckthom Indage
|
- | NA | |
|
MTNL (Mumbai circle)
|
SSC&B Lintas | RK Swamy BBDO | 200 million (combined) |
| Sobhagya Advertising | Sobhagya Advertising | ||
| Pressman Advertising | Percept H | ||
| Initiative | Goldmine Advertising (empanelled) | ||
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: [email protected], www.spatialaccess.com |
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