Multiple agencies win Kerela Tourism creative account worth Rs 220 million.

Multiple agencies win Kerela Tourism creative account worth Rs 220 million.

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 24 June 2010 - 7 July 2010.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
Dalmia Cement (Bharat) Ltd (DCBL) Vizeum [Chennai] NA
M3M India Ltd. - MPG 200 million
Creative
HomeGenie - Dentsu Marcom
100 million
IMN News - Green Goose Design Studio NA
LG ACs Rediffusion Y&R
LG Ad NA
Philips-Electrolux - Mudra West [Mumbai] 500 million
Shingar Group Percept/H 100 million
Star Health & Allied Insurance TBWA India 100 million
Creative & Media
Kerela Tourism
- Stark Communications 220 million
Crayons Advertising
Mudra
GroupM
Hues
Modern
AD India [empanelled]
 
Information compiled for period 18 Mar 2010 - 31 Mar 2010 by Spatial Access Media Solutions, India‘s first Media Audit Company.
For information or clarifications email: [email protected], www.spatialaccess.com