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McCann World Group wins Aircel creative account worth Rs 2 billion







Posted on 05 August 2011









Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 21 July 2011 - 03 August 2011.






































































































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media
FlorianaMelon Media250 million
iProf Lintas media GroupNA
KLF Nirmal Mudra max [Bangalore & Kochi]100 million
News ExpressAllied MediaNA
Policybazaar.com Mudra North & East220 million
Quikr MPGNA

Creative
AircelDentsu CommunicationsMcCann World Group2 billion
BelmonteCartwheel CreativeGrey WorldwideNA
Borges [Food Products] Law & Kenneth [Delhi]120 million
Coconut Development Board MAA CommunicationsNA
Maini Group
Baker‘s Foods
Indotel Hospitality Service Pvt Ltd.
ICI Dulux PaintsBBDO IndiaMcCann Erickson [Delhi]NA
iProf Lowe Lintas [Delhi]NA
InbiscoCrayonsTBWA India [Chennai]NA
Lia incense sticksMudra CommunicationsCut the CrapNA
News Express AMONA
Paras Pharmaceutical Euro RSCG IndiaNA
Pearson Education Services Temple AdvertisingNA
Quikr Scarecrow CommunicationsNA
Varuna D JaniPerceptUV Advertising & RetailNA
Videocon‘s DigiworldTritonNA
Wave InfratechSaatchi & SaatNA
Zen MobileBates 141Crayons Advertising150-200 million
Information compiled for period 21 July 2011- 03 Aug 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com

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