McCann Erickson and Mindshare (Chennai) bag Sun Direct creative and media account worth an annual spend of Rs 1.2 bn each. and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 21 August 2008 - 2 September 2008.

Account name


New agency

Reported annual
spends in Rs

Asian Health and Nutri Foods


Lintas Media Group (Chennai)

80-100 million



OMD India

150 million

Deccan Cargo


MediaCom (Bangalore)

80-100 million

Greenply Industries

Initiative Media (LMG)

Alliance Aadvertising

150 million
Jindal Stainless GroupNoshe OceanicLintas Media Group (Delhi)250 million
Neo DWC - LLC (UK and Dubai based company)-Samay Consultancy & Advertising Group (Delhi)NA
PVR (TATA Sky)-Maxus100 million
Sun Direct-Mindshare (Chennai)1.2 billion
Swarovski-Alliance Advertising40-50 million
TATA Capital-Lintas Media Group (LMG)400 million

Integrated Group (real estate)-PerceptH100 million
Lotte India (Gum and Snack business)OrchardR K Swamy BBDO100 million
mChek (mobile payment company)-Meridian (Bangalore)NA
PVR (TATA Sky)-O&M100 million
SABLeo BurnettPickle (Interpublic Group)120-150 million
TATA Capital-Leo Burnett400 million
Sun Direct-McCann Erickson1.2 billion

Creative & Media

WeP Peripherals Ltd


R K Swamy BBDO (Bangalore)

30 million
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email:,

Latest Reads
Rohitash Srivastava named Planning Head, Ogilvy North

Ogilvy Gurugram has appointed Rohitash Srivastava as the head of its planning unit.

MAM Marketing MAM
Dentsu Impact launches new campaign for Mobiistar

Dentsu Impact, the creative agency from Dentsu Aegis Network, has rolled out the launch campaign for Mobiistar X1 Notch.

MAM Media and Advertising Ad Campaigns
FunFoods by Dr. Oetker attempts to make ‘Ghar Ka Khana’ more appealing

FunFoods by Dr. Oetker has launched a digital campaign titled #NothingLikeHomemade based on an everyday insight that children prefer ‘Bahar Ka Khana’ over ‘Ghar Ka Khana’.

MAM Media and Advertising Ad Campaigns
Facebook to bring stricter ad rules ahead of India's general election

Reuters has reported that Facebook Inc will be extending some of its political advertising rules and tools, for curbing election interference, to several countries including India ahead of the general elections. India will be electing the parliament this summer.

MAM Media and Advertising Ad Campaigns
Buzzoka launches Influencer Driven Instagram Ad Film Service

Buzzoka, India’s most disruptive influencer marketing company has forayed into Instagram-Ad films which will be led by Influencers.

MAM Marketing MAM
Scripbox promotes tax saver plan through new campaign

Scripbox has launched a new campaign promoting its tax saver plan, which with two scientifically selected ELSS mutual funds and a paperless sign-up process makes tax-saving easy, simple, and hassle-free on both web and app interfaces.

MAM Media and Advertising Ad Campaigns
One Take Media Co introduces new logo

One Take Media Co (OTMC) is proud to announce the launch of the new logo as part of the ongoing evolution of our company.

MAM Marketing MAM
Accenture finds 82% consumers prefer companies with shared purpose

Accenture released its fourteenth annual ‘Accenture Strategy Global Consumer Pulse Research’ report. The ‘From Me to We: The Rise of the Purpose-led Brand’ revealed that 82 per cent Indian consumers prefer to buy goods and services from companies that stand for a shared purpose that reflects their...

MAM Marketing Brands
Vodafone launches #StrongerEveryHour campaign

MUMBAI: Vodafone Idea, the largest telecom network in the country, welcomes the New Year with the launch of #StrongerEveryHour campaign that aims to highlight the improved network of ‘Vodafone SuperNet 4G - India’s Data Strong Network’ especially in crowded zones, where a tower is being added every...

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories