Madison Media wins media a/c of airtel worth rs 3.5 billion.

Madison Media wins media a/c of airtel worth rs 3.5 billion.

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 27 May 2010 - 9 June 2010.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
Aadhaar‘s pilot phase [UIDAI] - DAVP 500 million
Aegis Global Academy [Essar Group} - Vizeum India [Mumbai] NA
Airtel
Madison Media Madison Media 3.5 billion
Gulf Oil Corporation Ltd [GOCL]
Crayons Mudra Connext [Mumbai] 200-220 million
IMN News [NewsX] - MPG 300 million
Manappuram Finance Lintas Media Group Maxus NA
Ramco Systems [Ramco Group] - Mindshare NA
Star Health & Allied Insuraance Network Advertising Lodestar Universal NA
Creative
Aadhaar‘s pilot phase [UIDAI] - Percept/H 500 million
Era Landmarks Ltd [Era Group] - AMO Communications NA
Ramco Systems [Ramco Group] Fountainhead [Chennai] Ogilvy NA
Richfeel - AMO Communications NA
Somany Tiles and Sanitaryware Noshe Oceanic [Delhi] Lowe Lintas 100-130 million
Travel Masters India Corporation [TMIC] - Equus Red Cell [Mumbai] NA
Wagon R Hakuhodo Percept Dentsu India 100-130 million
A Star Capital Advertising 100-130 million
Grand Vitara 100-130 million
Maruti 800 Lowe Lintas 100-130 million
Creative & Media
Nippo Batteries
Fifth Estate 100 million
Sanyukta Developers Pvt Ltd [SDPL]
- Vizeum India [Delhi] 100 million
Carat Fresh
Posterscope
Isobar
 
Information compiled for period 18 Mar 2010 - 31 Mar 2010 by Spatial Access Media Solutions, India‘s first Media Audit Company.
For information or clarifications email: [email protected], www.spatialaccess.com