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JWT wins Nokia creative account worth Rs 2 billion

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 9 August - 22 August 2007.





















































































































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media

art d‘inox (Jindal Stainless)

-

Media Cubic(Dentsu)

60-70 million

Bacardi Martini India Ltd

TME

Madison Media Plus (Madison - Delhi)

NA

Bayer Healthcare (Diabetes Care division)

-

Starcom (Mumbai)

150 million

Canon India

-

Allied Media (Percept Group)

400 million
Dentsu
CTC Mall-ZenithOptimedia1.5 billion (combined)
Future Brands (Strategic Planning)
Ranbaxy
HTC
Floriana Group-Motivator (Delhi)NA
Future Brands (Implementation & Buying)-Future Works (Starcom)400 million

Creative
Aegon Religare Life Insurance-Contract Advertising150-200 million
art d‘inox (Jindal Stainless)Percept Hiki (Dentsu)60-70 million
Bajaj CapitalO&MTBWA80-100 million
Emami Ayurvedic ProductsAmbience PublicisFortune Communications30-40 million
K Lounge-20-30 million
Godrej SCA Hygiene-TBWA India200-250 million
Max (SET)Euro RSCG
TBWA IndiaNA
NokiaBates David EnterpriseJWT2 billion
Skoda Fabia-Law & Kenneth200 million
Sony Bravia-JWT (Delhi)400 million
Staples Future Office (Staples-Future Group JV)-Saints & Warriors100 million
Suzuki Motorcycles‘ new scooter model-RK Swamy/BBDO (Delhi)120 million
Tata Green batteries-FCB Ulka200-250 million
VLCC (Personal Case Products)M&C SaatchiEquus Red Cell100 million

Creative & Media

Biba (Fashion apparels)

-

K-Factor


50 million (combined)


LeagueOne (BTL advertising)

-

Modi Revlon

Bounce Design

Incredible India (Bed & Breakfast campaign)

-
Span Communications10 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com

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