Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 23 March 2006 - 5 April 2006.
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
|
Alkem Laboratories
|
-
|
Starcom
|
150 - 180 million
|
|
Automart India (Mahindra Group)
|
-
|
Insight
|
50 million
|
|
Creative
|
|||
|
Art d’inox (Jindal Stainless Ltd.)
|
-
|
Percept H
|
20 million
|
|
Park Hotels (Apeejay Surendra Group)
|
Grey Worldwide
|
Vyas Giannetti Creative (Delhi)
|
120 million
|
|
Ray Ban
|
Capital
|
Law & Kenneth (Delhi)
|
NA
|
|
JVC
|
-
|
NA
|
|
|
Automart India (Mahindra Group)
|
-
|
Lowe
|
50 million
|
|
Creative & Media
|
|||
|
New Balance (sportswear)
|
-
|
Rediffusion DY&R
|
30 million
|
| Note: Low account movement in March end attributed to financial year ending | |||
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: [email protected], www.spatialaccess.com |
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