Concept Communications biggest gainer with Rs 300 million DLF Group IPO account : Period 6 - 19 April 2006

Concept Communications biggest gainer with Rs 300 million DLF Group IPO account : Period 6 - 19 April 2006

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 6 April - 19 April 2006.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
Blue Star
Lodestar
Madison Media
150 - 200 million
Sony India
Starcom
Interactions
250 million
Star Cruises
Beehive Communications
Beehive Communications
100 - 120 million
Creative
Dockers and Slates (Levi Strauss & Co)
-
Meridian Communications (Bangalore)
40 - 60 million
Fashion Station (Pantaloon Retail India)
Mudra
Marching Ants
20 million
Nitesh Estates
Grey Worldwide
Dentsu Communications (Bangalore)
100 million
Shoe Factory (Liberty & Pantaloons joint venture)
-
Mudra (Delhi)
50 million
Creative & Media
China Airlines
O&M
Crayons Advertising (Delhi)
20 million
Chitralekha Group
-
Beehive Communications
30 - 40 million
DLF Group IPO
-
Concept Communications
300 million
TBZ Nirmal Zaveri Group
Flagship
Quadrant (Mumbai)
30 - 50 million
Dr Batra’s Positive Health Clinic
Euro RSCG (Mumbai)
Dattaram Advertising
150 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: [email protected], www.spatialaccess.com