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Concept Communications biggest gainer with Rs 300 million DLF Group IPO account : Period 6 - 19 April 2006

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 6 April - 19 April 2006.

















































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media

Blue Star

Lodestar

Madison Media

150 - 200 million

Sony India

Starcom

Interactions

250 million

Star Cruises

Beehive Communications

Beehive Communications

100 - 120 million

Creative

Dockers and Slates (Levi Strauss & Co)

-

Meridian Communications (Bangalore)

40 - 60 million

Fashion Station (Pantaloon Retail India)

Mudra

Marching Ants

20 million

Nitesh Estates

Grey Worldwide

Dentsu Communications (Bangalore)

100 million

Shoe Factory (Liberty & Pantaloons joint venture)

-

Mudra (Delhi)

50 million

Creative & Media

China Airlines

O&M

Crayons Advertising (Delhi)

20 million

Chitralekha Group

-

Beehive Communications

30 - 40 million

DLF Group IPO

-

Concept Communications

300 million

TBZ Nirmal Zaveri Group

Flagship

Quadrant (Mumbai)

30 - 50 million

Dr Batra’s Positive Health Clinic

Euro RSCG (Mumbai)

Dattaram Advertising

150 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com

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