MAM

Business worth Rs 1.2 billion+ moves; BSNL, Birla top the list : Period 9 February - 22 February 2006:

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. Starting 4 November, 2005, ‘Ad Accounts Action‘ will be brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 9 February - 22 February 2006.





























































































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media

Panasonic Toughbook


OMS (Ahmedabad)

50-60 million

PDL Electronics India


MPG (South)

100 million

Creative

Ajantha Supari


‘be positive 24‘ (Chennai)

NA

Birla Plus, Birla Cement & Birla Ready Mix


Interface Communications

150-200 million

Cinemax


Madison Creative

NA

Everest Industries Roofing & Boards


Dale Carnegie Training


Asbestos Cement Products Manufacturers’ Association


Senco Gold Jewellers

Inner Circle (Kolkata)

RK Swamy/BBDO (Kolkata)

10 million

Creative & Media

BSNL One India plan


SSC&B Lintas

150-200 million

FCm Travel Solutions


Grasshoppers (Mumbai)

10 million

Fortis Securities Limited


Rediffusion DY&R (Delhi)

70-100 million

Ion Exchange India Ltd


Vermillion Communication (Delhi)

70 million combined

Sabka Bazar & THS (The Home Store)
Triton Communications

Next retail chain (Emart India)


AMO Communications (Mumbai)

50 million
Parx (Raymond)
Ambience Publicis

Dentsu Marcom (Mumbai)

100 million
Manzoni (Raymond) 
NA
Be: (Raymond) 
Prakruti Nest Builders and Developers 
Kreaté Advertising (Mumbai)

20 million
Taneja Developers and Infrastructure Ltd (TDI) 
Rediffusion DY&R (Delhi)

50 million
Tops (GD Foods)O&M
Noshe Oceanic

15 million
Xylys (Titan’s new high-end watch)  
Bates Enterprise (Bangalore)

80-90 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/iamge.jpg?itok=mD17Fb_t
Rohitash Srivastava named Planning Head, Ogilvy North

Ogilvy Gurugram has appointed Rohitash Srivastava as the head of its planning unit.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/dentsu.jpg?itok=RLg33FCT
Dentsu Impact launches new campaign for Mobiistar

Dentsu Impact, the creative agency from Dentsu Aegis Network, has rolled out the launch campaign for Mobiistar X1 Notch.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/funfoods.jpg?itok=EZVHXF0B
FunFoods by Dr. Oetker attempts to make ‘Ghar Ka Khana’ more appealing

FunFoods by Dr. Oetker has launched a digital campaign titled #NothingLikeHomemade based on an everyday insight that children prefer ‘Bahar Ka Khana’ over ‘Ghar Ka Khana’.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/Untitled-1_0.jpg?itok=fP9BS_Gs
Facebook to bring stricter ad rules ahead of India's general election

Reuters has reported that Facebook Inc will be extending some of its political advertising rules and tools, for curbing election interference, to several countries including India ahead of the general elections. India will be electing the parliament this summer.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/buzz.jpg?itok=-Q7OjpKq
Buzzoka launches Influencer Driven Instagram Ad Film Service

Buzzoka, India’s most disruptive influencer marketing company has forayed into Instagram-Ad films which will be led by Influencers.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/scripbox.jpg?itok=Uj0jcQ_j
Scripbox promotes tax saver plan through new campaign

Scripbox has launched a new campaign promoting its tax saver plan, which with two scientifically selected ELSS mutual funds and a paperless sign-up process makes tax-saving easy, simple, and hassle-free on both web and app interfaces.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/otm.jpg?itok=6nvxUdGi
One Take Media Co introduces new logo

One Take Media Co (OTMC) is proud to announce the launch of the new logo as part of the ongoing evolution of our company.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/16/mixx.jpg?itok=pxhayduH
Accenture finds 82% consumers prefer companies with shared purpose

Accenture released its fourteenth annual ‘Accenture Strategy Global Consumer Pulse Research’ report. The ‘From Me to We: The Rise of the Purpose-led Brand’ revealed that 82 per cent Indian consumers prefer to buy goods and services from companies that stand for a shared purpose that reflects their...

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/15/vodafone.jpg?itok=QD6BsTIf
Vodafone launches #StrongerEveryHour campaign

MUMBAI: Vodafone Idea, the largest telecom network in the country, welcomes the New Year with the launch of #StrongerEveryHour campaign that aims to highlight the improved network of ‘Vodafone SuperNet 4G - India’s Data Strong Network’ especially in crowded zones, where a tower is being added every...

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories