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Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 7 Aug 2008 - 20 Aug 2008. |
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
|
BPCL
|
Mediaedge:cia
|
Lintas Media Group
|
500 million
|
|
Consim Info
|
Starcom
|
Media Direction
|
250 million
|
|
Stovekraft
|
-
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Lintas Media Group (Bangalore)
|
200 million
|
|
Creative
|
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| Canara HSBC Oriental Bank |
- | Everest Brand solutions | 250 million |
| Franklin Templeton Investments | Rediffusion DY&R |
M&C Saatchi | 150 million |
| GE Money Wizard | JWT | TWBA India |
150 million |
| Hanes | McCann Erickson | Lowe | 80-100 million |
| Hindware | Modus | Hakuhodo Percept | 150-200 million |
| Nalli Silk | O&M |
McCann Erickson (Bangalore) | 120-150 million |
| Religare | VGC |
Brand Planet Elephant | 1 billion |
| RPG Cellucom (retail chain) | Euro RSCG | O&M | 80 million |
| VGN Enterprises | - | TBWA (Chennai) | 60 million |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: [email protected], www.spatialaccess.com |
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