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Introducing Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. Starting 4 November, 2005, ‘Accounts Action‘ will be brought to you once every fortnight. Given below is a listing of accounts that moved in the period 20 October to 2 November, 2005. |
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs million |
| Media | |||
| Marico’s corporate account | - | Madison |
40-50
|
| Standard Chartered Bank | Maxus | TBWAIndia |
200
|
| Creative | |||
| Anmol Marie (Anmol Biscuits) | - | Rediffusion DY&R (Kolkata) |
NA
|
| Marico’s corporate account | - | Bates Enterprise |
40-50
|
| Maharashtra Tourism Development Corporation | O&M | Mudra (Mumbai) |
25
|
| Orissa Tourism Development Corporation | - | Mudra |
25
|
| Taraash silver jewellery | - | McCann- Erickson (Mumbai) |
30
|
|
Creative & Media
|
|||
| Etihad Airway’s (UAE) | - | TBWAIndia |
100
|
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: [email protected], www.spatialaccess.com |
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