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TV content and advanced advertising to dominate NYC TV Week

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NEW DELHI: Television content, advanced advertising and business of TV in a multiplatform world will be the special features of the second annual New York City Television Week in November.

The inaugural Next TV Awards will be a special feature of the event being organised by Broadcasting & Cable, Multichannel News, and Next TV at the Affinia Manhattan — directly across from Penn Station — and nearby venues from 11 to 13 November.

Featuring conferences, the industry gathers at NYC Television Week to network, collaborate, and celebrate in the media capital of the world.

 “Last year’s inaugural NYC Television Week proved that it is something that the industry wants and will support,” stated NewBay Media CEO Steve Palm. “This year we are growing the week to offer even more diverse content and more experiential opportunities — all from the most recognized thought-leaders in the business.”

With conferences that cover the pressing issues faced by today's dynamic TV industry — featuring best-in-industry speakers and keynotes — NYC Television Week offers something for all industry professionals, including advertisers, content owners, content producers, programmers, MVPDs, technology providers, analysts, broadcast network and station group chiefs, app providers, and social platform and studio executives.

New for 2014 is a deeper dive into content issues and solutions with the addition of The Content Show at the Affinia on 12 and 13 November. The Content Show will have a dedicated conference that will cover programming for scripted, live, news, sports, documentary, and reality shows, as well as branded content. Beyond the sessions, The Content Show will also feature a networking lounge and a series of demo rooms where production companies can pitch their content to buyers and programmers.

“We have built upon last year’s foundations by incorporating industry favorites with new current categories that demand attention,” said Broadcasting & Cable, Multichannel News, and Next TV VP/publishing director Louis Hillelson. “Nothing covers the full breadth of the industry like NYC Television Week does. And, with this year’s additions, we are delving even deeper into all things television.”

Last year’s inaugural NYC Television Week drew more than 1500 television industry executives to the Waldorf Astoria and the Metropolitan Pavilion. The conferences featured 87 industry leaders as keynotes and presenters, including DIRECTV president, chairman & CEO Mike White; National Basketball Association commissioner David J Stern; WWE creative executive VP Stephanie McMahon; and Twitter chief media scientist Deb Roy and others.

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