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The Advertising Club initiates 'Twitter Townhall'

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MUMBAI: The Advertising Club in partnership with Twitter Inida has initiated a unique concept called Twitter Townhall in India starting 12 February 2016. 

Under this initiative, The Advertising Club will provide a platform to industry leaders to interact and inspire young and inquisitive minds across the country. 

The Advertising Club president Raj Nayak said, “The world is going digital and India remains a major player in this realm. Conducting a first-of-its-kind virtual Twitter Townhall in the midst of all this, is an extremely exciting prospect for us. I would call it a ‘digital reach-out program’, because with this new initiative we are comprehensively erasing the narrow boundaries of time, geographies and hierarchies, and making it possible for inquiring minds to connect with business leaders in a unique and meaningful manner. We hope to continue breaking ground with the Advertising Club and initiating programs that foster growth for digital India.”

The platform provides a chance to engage with the best minds from the industry.

 “Twitter Townhalls have been used by global business and political leaders to connect with their followers and audiences at large, for quite some time now. Bringing the Townhall to India is a huge step for digital India. I can say that we, at Twitter India, are excited to be associated with the Advertising Club to launch this initiative that is going to further encourage interaction and foster ambivalence for the ever growing digital audience in India”, added Twitter India vice president - media for Asia-Pacific, Middle East and North Africa Rishi Jaitly.

The Twitter Townhall will kick start with Unilever VP – media for Asia, Africa, Middle East, Turkey and Russia Rahul Welde. The townhall will be chaired by eminent business personality  every week, including CMOs, CEOs, agency heads, media journalists and media honchos. Some of the stalwarts chairing this engaging initiative include Madison World chairman and managing director Sam Balsara,  Publicis India managing director and chief creative officer Bobby Pawar , DDB Mudra Group CEO and managing director Madhukar Kamath, Dentsu Aegis chairman and CEO South Asia Ashish Bhasin , amongst other.

With a pre-decided schedule of townhalls, the Advertising Club Twitter handle will invite its followers and the Advertising Club members to send in their questions via the social media platform. If the question is shortlisted, it will be answered by the business leader every Friday at a pre-decided time from The Advertising Club Twitter handle (@TheAdClub_India).

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