MAM

Pepperfry unveils its first concept store ‘Studio Pepperfry’

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/mam-images/2014/12/18/mam%20mam%20press%20release%20copy.png?itok=QiUfb8Zq

MUMBAI: Pepperfry.com, India’s leading online Furniture & Home Marketplace launched its first concept store “Studio Pepperfry” in Mumbai today. The opening of the 2,500 sq. ft. studio represents the brand’s physical presence for showcasing products in an offline retail style setting. It has been conceived as an experience zone for customers, who are looking to enhance their living spaces. In addition to being the largest furniture retailer in the country, Studio Pepperfry forms an integral part of the brand’s strategy to provide design thought leadership and services to the evolving Indian home shopper.

“Studio Pepperfry” showcases a curated range of furniture from Pepperfry’s online portfolio and serves as a design inspiration for customers interested in furnishing their homes. It has iPad wielding interior design consultants to understand consumers’ requirements and provide them consulting services on various aspects of design, specifically related to furniture. These experts have in-depth knowledge of the Pepperfry furniture portfolio. They can take customers through the various designs showcased at the Studio and the extended online Pepperfry range to suit their individual tastes and preferences.

Additionally, the Studio offers customers the advantage of availing services ranging from customization to advisory related to design and other helpful tips enabling them to make the right purchase decision.



Pepperfry understands that shopping for furniture is a complex process especially, for millennial customers setting-up homes for the first-time. They have high aspirations around design that reflects their global outlook and sense of self. These customers seek the best in terms of quality without compromising on their busy lifestyle and packed schedules.  At Studio Pepperfry they can benefit from a vastly superior furniture experience by acquainting themselves with cutting-edge designs to suit their contemporary selection. Besides that they can also understand and witness the quality and finish of Pepperfry furniture products.

Talking about the first brick and mortar venture Ashish Shah Founder & COO Pepperfry said, “Customers are always posed with questions around quality and assurance while buying a high-value item like furniture. At Studio Pepperfry they will be able to get a better understanding of the quality of products and services that we offer. It will also help us build their confidence and trust in the brand.”

He further adds, “Our Studio represents the best and latest from our range of thousands of furniture designs that are available on our marketplace. We looking at the Studio purely as an experience centre eventually all the orders will have to be placed on the website. We want our customers to enjoy the whole experience of designing their homes by taking them one step closer to choosing the right furniture to build their dream homes.”

Pepperfry has the largest range of furniture online and offers free shipping and installation on all furniture items and ships to more than 1000+ towns in the country through its partners and their own last mile delivery infrastructure. The brand will introduce 16 similar concept stores in major metros by the end of 2015.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/24/nitti%20%281%29.jpg?itok=4lQ_Giq_
NITI Aayog, Nestlé India, Tata Global & Parle Agro execs pocket Excellence Awards

The Advertising Club (TAC) and the Advertising Agencies Association of India (AAAI) jointly announced the first ever champions of excellence who would be felicitated at the Goafest on 7 April 2017.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/24/Alia-Bhatt.jpg?itok=s3RV8akR
Gionee unveils campaign by Mullen Lintas

MUMBAI: As a smartphone player that harbors ambitions of captivating the populace of this country with its offerings, Gionee has done itself proud by emerging a hot favorite amongst other emerging players. In a short span of time, it has managed to cross over 1.25 crore customers and the numbers...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/24/oppo-deepika.jpg?itok=nE3rlV_2
Oppo launches F3 Plus, kickstarting 'group selfie' trend

MUMBAI: The ever-evolving global smartphone brand Oppo, kick started the ‘Group Selfie’ trend today by launching the new Selfie Expert F3 Plus, priced at Rs 30,990. The F3 Plus features the brand’s first dual front camera including a first-ever 120-degree wide-angle Group Selfie Camera. The F3 Plus...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/24/inside.jpg?itok=HQIeD6UD
Biggest advertisers on television during first eleven weeks of 2017

BENGALURU: The Music genre represented solely by Indian music company Super Cassettes Industries (Super Cassettes) was the third largest TV advertiser in terms of ad insertions during the first eleven weeks of 2017. The biggest TV advertising genre is of course a cliché – the FMCG genre followed...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/vivo-ipl17.jpg?itok=iNCfLrxt
Don't miss a single Hot IPL moment

MUMBAI: Hotstar, India's leading video-on-demand platform has launched its Vivo IPL 2017 commercial, a clarion call to get ready for the most avidly watched cricket tournament of the year. Hotstar, which is the exclusive digital streaming partner for Vivo IPL, has kicked off its campaign with a 60...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/fastrack2.jpg?itok=arKksj7y
Fastrack signs multi-year partnership with The Music Run

MUMBAI: Fastrack, an iconic youth accessories brand, has extended its association as the Presenting sponsor of The Music Run™, the fastest growing event in the mass running and entertainment space globally.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/MIB800.jpg?itok=RHZfbqeL
Audo-visual, electronic media greatest beneficiary of Govt ads in 2016-17

NEW DELHI: A sum of Rs 5.0983 billion was spent on government advertisements through the audio video and electronic media.

MAM Media and Advertising Media Agencies
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/23/Ranveer_Singh-DurexIndia.jpg?itok=-tVA_evR
Ranveer Singh continues Durex association with denims

MUNBAI: Bollywood superstar Ranveer Singh reinforced his association with Reckitt Benckiser’s condom brand Durex. The actor has now decided to endorse the rubber maker’s new denim product line - denims. Singh tweeted about the announcement today along with a teaser video from his official handle @...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/03/22/Ministry_Ayush-ASCI.jpg?itok=pyr8Xpnq
Over 250 complaints of misleading ads about AYUSH products since Jan 2015

NEW DELHI: The Advertising Standards Council of India (ASCI) referred 263 complaints of allegedly AYUSH products related advertisements to the Consumer Affairs Ministry since January 2015, including seven advertisements of herbal medicines in 2016.

MAM Media and Advertising Media Agencies

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories