Mumbai Marathon: Business suits were replaced by track pants in India’s biz capital

MUMBAI: As it happened the corporate world of Mumbai left their business suits away and decided to hit the roads wearing jogging kit and sports shoes to participate in the largest marathon in South Asia.


The battalion of runners was filled with dignitaries from every sector of industry, and their successful completion was soon visible on social media, as they shared their rejuvenating story on various platforms.


HBO India managing director Monica Tata wrote on social media, “With everyone posting their marathon achievements today, let me also put mine. Did the dream run for Isha Vidya along with my daughter Dania and we have raised so far Rs 1.8 lacs for them! With few more weeks to go before the deadline is over hopefully will cross 2 lacs! Thank you so much to all the people who have donated generously. With heartfelt gratitude and blessings from the rural kids you have helped make a life.”


Monica’s noble post was followed by film maker Kailash Koppikar’s post stating his lap timings. “Finished the Standard Chartered Mumbai Marathon 2015 - Half Marathon in 2:13:37,” he wrote.


Grey India managing director Sunil Lulla used social media to let people know who all he dedicated this effort to. “It was a glorious morning, with my running partners, Lazarus and Krishna. We started and finished together in 1 hour 57 mins, over 21.10 km. Lazi broke his jinx of under 2. Simply superb performance by Lazi. Great friendship progressing ahead, with Krishna sacrificing his timing to run together. This run dedicated to Amrita and Parthiv Kilachand on their 15th wedding anniversary. In addition dedicated to Children's Movement for Civic Awareness,” he wrote.


Sony Max and Sony Six executive vice president - sales Deep Drona reached his personal best and took social media to thank his well wishers. “Dear all, thank you very much for the encouraging words I completed my 3rd SCMM and am keeping the streak of improvement going. Clocked 2:00:18 hrs,” he tweeted.


Media veteran Bharat Kapadia was proud of his feat and tweeted, “My best timing so far for the half marathon… 2:12:28.”


Like them, hundred others from the fraternity descended on the roads to test their limits and spread awareness about various causes as they proudly brandished their achievements on the social media.

Latest Reads
Amagi partners with BARC India to offer monitoring of geo-targeted TV ad-campaigns

Amagi Media Labs has entered into a partnership agreement with India’s apex television viewership monitoring body BARC India to help advertisers monitor geo-targeted ad-campaigns of brands across TV channels.

MAM Media and Advertising AD Agencies
iProspect conceptualises unique digital video for ICICI two-wheeler insurance

iProspect India has conceptualized and executed a unique digital video for ICICI Lombard General Insurance in their latest campaign on two-wheeler insurance.

MAM Media and Advertising AD Agencies
eBay engages consumer with live game on FB

MUMBAI: Festive season is a busy time for Indian brands, especially the e-commerce players given the shopping spree the nation witnessed around the time. Thus it becomes important to brainstorm on new and unique ways to get the consumer’s attention; something different from the unbelievable...

MAM Media and Advertising Ad Campaigns
Culture Machine & Quaker Oats aim to feed kids

As the festive mood gathers spirit in the country, Culture Machine’s digital channel Being Indian, in collaboration with Quaker Oats, have released a new campaign. Titled "Ek Muthi Sonu ke Naam", the video urges people to pause and spare a thought to the millions of children who go hungry.

MAM Media and Advertising Ad Campaigns
BTVi unveils new brand positioning

BTVi has unveiled its new positioning, #OpinionsThatCount, aimed at impacting the opinions of the influencers. With this, BTVi will be the voice and choice of the influential. An integrated campaign will be launched primarily catering to influencers, key decision makers and opinion makers.

MAM Media and Advertising People
Cornitos unveils 'Crispy' mascot

Cornitos, the flagship brand of Greendots Health food Ltd, rolled out its new brand campaign announcing the launch of its mascot. With its inception in 2009, it is for the first time that the brand has given a face to its much-loved Nachos category.

MAM Media and Advertising Ad Campaigns
Barbie's 'Power Of Play': Mattel, BBDO remind parents

MUMBAI: Mattel Asia has launched a new video for its Barbie® brand as part of its broader initiative to empower girls. Mattel Asia, takes on the widely held belief in Asia that imaginative play is not important to a child’s development, with the release of, “The Power of Play with Barbie,” a part...

MAM Media and Advertising Ad Campaigns
Zee Mundo hires Steinbranding

MUMBAI: Steinbranding, the international design agency with headquarters in Buenos Aires, responsible for the image of more than 50 channels worldwide, was chosen by the major Indian media group, Zee Entertainment Enterprises to create the brand, naming and on-air & off-air branding for Zee...

MAM Marketing Brands
Exquisite partners with Warner Bros. consumer products

Exquisite, an innovative and experienced player in the EMEA market, has teamed up with Warner Bros. Consumer Products EMEA (WBCP EMEA), on behalf of DC Entertainment, to create the first retail loyalty programmes featuring DC Super Heroes.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories