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WPP broadens digital network in Indonesia with PT Wunderman Pamungkas

MUMBAI: WPP‘s wholly-owned global digital and relationship marketing network Wunderman has launched PT Wunderman Pamungkas Indonesia.


The agency will be partnering Rahadian Nugraha Agung and Tommy Prastowo for the launch of the new entity. Wunderman will merge its existing digital team and client portfolio into the new entity.


Nugraha Agung and Prastowo have experience in digital marketing from a range of digital agencies in Indonesia and will serve as head of planning and strategy and general manager respectively.


PT Wunderman Pamungkas Indonesia will function as full service digital marketing solutions to global and local brands and is located in Jakarta.


This investment is a further step towards WPP‘s declared goal of developing its businesses in the fast growing economies of Asia Pacific, as well as Latin America, Africa and the Middle East, Central and Eastern Europe. Collectively, the Group, including associates, employs more than 46,000 people in the Asia Pacific region, generating revenues of $4.7 billion. In Indonesia, the Group, including associates, employs 1,300 people with revenues of over $80 million.

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