MAM

WB appoints Preston Kevin Lewis to oversee Indian market

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/10/13/WBCP-800X800.jpg?itok=YGA4Ey4t

MUMBAI: Warner Bros Consumer Products (WBCP) has extended duties of managing director, Australia and New Zealand Preston Kevin Lewis. He will now be looking after the India market, while continuing to drive the successful Australia and New Zealand businesses.

Lewis will be responsible for building WBCP?s interests in India and will oversee all sales, marketing, promotions, clip licensing, media and retail partnerships related to merchandising and product licensing business for the market. He will continue to report to WBCP senior VP and GM of Latin America and Asia-Pacific Jeffrey Whalen.

"I?m delighted to announce that Preston will be bringing his extensive skill set to the India market, in addition to continuing his existing responsibilities for Australia and New Zealand," said Jeffrey Whalen. "I am very confident that he will introduce new initiatives, create partnerships with major brands in India and successfully grow our consumer products business in this important market."

The appointment comes as WBCP places increased focus on emerging markets to develop significant brand growth around the Studio?s extensive portfolio of properties. Expanding his role into India, Lewis will continue to build the business utilising WBCP?s arsenal of brands, from classic animated fare like Looney Tunes, Scooby-Doo and Tom and Jerry, to the DC Comics Super Heroes portfolio, and theatrical tent pole films including Man of Steel, Godzilla and The Hobbit Trilogy, to hit television properties such asThe Big Bang Theory.

Lewis joined Warner Bros Consumer Products in 2006 as VP of international licensing and immediately created and implemented a series of strategic initiatives for the Australia and New Zealand businesses that have delivered significant brand presence, growth and profitability. Prior to joining WBCP, Lewis held a variety of positions within major multi-national entertainment companies including Disney Consumer Products, MTV Program Enterprises and HBO Home Video.

Lewis holds a bachelor?s degree in American Studies and Organizational Behavior from Yale University.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/money.jpg?itok=7KNzWnjT
Matrimony.com bolsters senior management team to pursue expansion plan

To pursue its ambitious growth and expansion plans, Matrimony.com recently strengthened its senior management team with experienced talent.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/mar.jpg?itok=jNxxH45I
The Advertising Club announces the Category Awards for Marquees 2018

The Advertising Club today announced the various sector and special category awards for Marquees 2018.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/RIVERS.jpg?itok=TaXS7yhM
White Rivers Media celebrates 6th anniversary

In India, one of the fastest growing independent agencies White Rivers Media has recently completed its six years in social media and digital marketing industry.  

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/team_1.jpg?itok=AN_y8HiE
The Minimalist strengthens leadership team

The Minimalist, one of the fast-growing design and digital companies, has boosted it leadership team with the appointment of head of interaction design Rohan Saraf, lead, user interface Amit Rajapurka.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/wat_0.jpg?itok=kCLmmIa3
WATConsult bags Domino’s India’s digital media mandate

WATConsult, the digital and social media agency from Dentsu Aegis Network India, has recently won the social media mandate for Domino’s.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/main.jpg?itok=8YOhQkDh
Ad industry calls for regulatory body to monitor plagiarism

Creativity sometimes takes inspiration from past creatives but what if it is an entirely copied one? Plagiarism (or inspiration), is a never-ending burning issue in the advertising world. A little similarity can be overlooked but complete knockoffs are just astonishing.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/15/Vikram_Sakhuja.jpg?itok=3BfvSeUm
MRUC appoints Vikram Sakhuja as chairman of IRS tech committee

MRUC has appointed Madison Media Group CEO and OOH Vikram Sakhuja as chairman of the IRS Technical Committee (TechCom). Sakhuja will replace DDB Mudra Group executive director NP Sathyamurthy whose term comes to an end.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/15/Kiran_Khalap.jpg?itok=y7y4Qxq5
Chlorophyll launches offerings to bridge brand creation and execution gap

End-to-end brand consultancy Chlorophyll has launched new offerings on Independence Day, as it enters its 20th year. Chlorophyll co-founder and MD Kiran Khalap said, “As we complete 19 successful years powered by relentless learning, I am delighted to present chlorophyll 3.0, which, with several...

MAM Media and Advertising AD Agencies
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/15/Okinawa_Autotech.jpg?itok=ZvPnWN_g
Okinawa Autotech launches Facebook campaign #FreedomFromFuel

The astronomical rise in fuel-run vehicles in the country has resulted in a massive problem of air pollution in India. As the pollution levels shoot up in an unprecedented manner, Okinawa Autotech Private Ltd, one of India’s fastest growing and most disruptive e-automobile manufacturer is striving...

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories