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Vizeum India appoints Samarjit Rajkumar as senior GM

MUMBAI: Vizeum India, the media arm of Aegis Group, has appointed Samarjit Rajkumar as senior general manager.


Vizeum Indian subcontinent managing director S Yesudas stated that the leadership position is fully in place for the current phase. While Rajkumar is in Mumbai and will also be playing a strategic role nationally, Harit is in Delhi and Sreekanth in Chennai.


Rajkumar started his media career in Indian media research industry by managing TV audience measurement system and large scale consumer and customised media research studies at IMRB.
 
After working three years at IMRB, Rajkumar moved on to work at Lintas Media, serving clients such as Unilever India, Parle Bajaj Auto and financial clients like HSBC, SBI, ICICI Prudential and Idea Cellular.


With more than 17 years of experience in media and communication industry, Rajkumar has worked in three fast growing markets: India, China and Vietnam.


Rajkumar’s previous assignments in China were as GM of key accounts at OMD China (2008-2010) and as one of the Procter & Gamble China account lead lasting five years, at Vivaki Group (Starcom and ZenithOptimedia).


Yesudas added, “Our contributions to clients come from our heart. Each of our clients is truly our ambassadors. Appointments at senior leadership roles further testify our commitments to clients. Since our operation has no boundaries, all our clients/brands will get the expertise of our entire senior management. I Take this opportunity to wish Samar all the very best.”


Rajkumar added, “Vizeum India’s emergence as one of the strong and credible agency in its less than two years of presence, is what attracted me. I look to further enhancing market place visibility via thought leadership ideas, strong product focus and enrich consumer experiences of Clients’ brands, working closely with Yesu and the leadership team in Vizeum’s next level of aggressive growth and consolidation story.”
 

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