MAM

Siegel+Gale to set shop in India

MUMBAI: Siegel+Gale, Omnicom Group‘s global strategic branding company, is planning to set foot in India, one of the fastest growing economies in the world.


The New York-based company, which has offices around the world, is scouting for clients in India.


"We are actively looking at setting shop in India soon. We are in talks to rope in clients here and see this as a growth market for us," Siegel+Gale managing director Middle East Tarek Sultani tells Indiantelevision.com. 
 






Tarek Sultani

For starters, Siegel+Gale will be setting up an office in India. "There is a huge untapped market in India. We should be establishing an office here very soon," avers Sultani.


A weak global economy does not trouble Sultani who will also be handling the India operations. "Economic crisis was a speed breaker and not a roadblock. Our plans for India have remained unaffected by the recession," he says.
 
Started in 1969 by Alan Siegel and Robert Gale, the firm was acquired by Omnicom Group in 2003.


Siegel+Gale specialises in conventional media forms and in digital mediums. "We focus mainly on four sectors - telecom, oil and gas, financial services and government," Sultani adds.
 
The Middle East experience has been positive for Sultani, throwing up opportunities for a brand strategist in a region which has seen transformation of companies who, amid growing competition, have been keen to engage in brand building exercises.


Siegel+Gale‘s most noted work is the makeover of the global image of Master Charge to MasterCard.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/14/deepak.jpg?itok=IWgDUqLQ
Multiplex association says no order from govt about allowing outside food in theatre

A relief has been granted to cine-goers when a Maharashtra minister stated in the state assembly on Friday that there is no ban on people carrying outside food into cinema theatres.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/13/kohler.jpg?itok=P3hs3AZh
Kohler partners Manchester United for shirt branding

Kohler, a lifestyle brand based in Wisconsin USA, has recently agreed to a global partnership with Manchester United. The brand logo will feature on the sleeve of the most iconic and best-selling club shirt, for both the men’s and women’s teams.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/13/publicis.jpg?itok=rE2zXaab
Publicis Beehive bags creative duties of Club Factory

Publicis Beehive, the full ad service from Publicis Worldwide, has bagged the creative mandate of Club Factory.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/13/PrettySecrets.jpg?itok=GT2l0ZQr
PrettySecrets accelerates growth with Myntra

Apparel brand PrettySecrets will now be available across Myntra, Filpkart and Jabong. The brand has recently tied up with Myntra to be a part of Myntra’s Brands Accelerator Program.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/12/alia.jpg?itok=DIZLORbc
Alia Bhatt to endorse Sunfeast Dark Fantasy

Sunfeast Dark Fantasy aspires to take its business to new heights on the back of its association with Alia Bhatt.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/12/iaa.jpg?itok=9og3SEWT
IAA kick starts mentorship plan for women

International Advertising Association (IAA) brings up a specialised mentorship program for women which will help them to progress and also empower them to climb the corporate ladder by giving them the right guidance and mentorship by industry leaders.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/12/tham.jpg?itok=XZiKBHZI
Ogilvy terminates worldwide CCO Tham Khai Meng

Over the last six months, a handful of agency leaders have lost their jobs due to misconduct.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/12/intex.jpg?itok=63aXAhqf
Life Dekho Thoda Extra with India’s Most Affordable Full View Smart Phone Range from Intex - The INFIE 33 & INFIE 3

After enjoying Dual Selfie camera phones, it’s time for Life Dekho Thoda Extra, as Intex Technologies launches a big & beautiful surprise for consumers with a new range of 18:9 display FULL VIEW smart phones.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/12/rishika.jpg?itok=UEFW2tub
Eros Digital's Rishika Lulla Singh bags women leadership award

Eros Digital CEO Rishika Lulla Singh has bagged an award for her proven leadership in the industry.

MAM Media and Advertising People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories