Scarecrow bags creative mandate of Nestle’s upcoming brand

MUMBAI: Nestle India has appointed Scarecrow Communications as creative consultant for one of their soon-to-be launched brands.

The company and the agency have denied revealing any further details about the brand.
According to Scarecrow Communications founder director Manish Bhatt, the mandate was given based on the agency’s credentials—without any pitch involved.
Scarecrow Communications founder director Raghu Bhat added, “To work on a Nestle brand, after just one year of launch, is an incredible boost for Scarecrow. But what has been a real eye-opener is the receptivity, the courage of conviction and lengths to which the Nestle team goes, in the pursuit of a great creative idea. We thank Nestle India Brand team (Virat Mehta and team) for keeping the faith and hope to repay their confidence with communication that moves hearts as well as the market share needle.”
Manish Bhatt also stated, “Nestle is one of the most trusted and legendary brand in the world. Everyone has born and brought up using Nestle products at the various stages of the life span. Nestle India considering Scarecrow as its Creative Consultant for one of its brands is really overwhelming. And we, at Scarecrow will put our best to fulfill the expectations from Nestle India in terms of creating effective

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