MAM

Sanjay Thapar bids adieu to O&M; joins Bates as CEO

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public?itok=O0F3fnj4

MUMBAI: Ending a 14-year stint at Ogilvy, Sanjay Thapar is joining Bates India as chief executive officer.

Thapar was North head at Ogilvy. In his new role, he will be relocating to Mumbai in July to assume the new assignment.

In January this year, Bates lost two of its senior executives - Sonal Dabral (regional ECD and chairman) and Sandeep Pathak (CEO). Consequently WPP India country head Ranjan Kapur was named the chairman of Bates India.

Confirming the news to indiantelevision.com, Thapar said, "The assignment with Bates seemed challenging and I thought it would be a good move. Moreover I am moving within the network itself."

Both Ogilvy and Bates have the same leadership in the region headed by Tim Isaac who serves a dual role of Bates Asia chairman and Ogilvy Asia Pacific chairman.

Thapar joined O&M in 1998 as manager at the Kolkata branch and was relocated to the Delhi branch in 2002 as branch head for the advertising function. In 2004 when he was promoted as president of the Delhi branch, where he was given the responsibility of looking after all the functions of O&M Delhi, broadening his sphere from advertising to other functions as well. He was in charge of Ogilvy Landscapes (outdoor media), Ogilvy Outreach (rural communication), OgilvyLive (ground level brand communication), Ogilvy Signscapes (retail brand identity) and OgilvyAction in Delhi.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/21/Birla_Cement.jpg?itok=RAb0ulmo
MP Birla Cement celebrated Independence Day with a flag without colours

Every year, at the stroke of the midnight preceding 15 August, India wakes up to pay a tribute to freedom. The nation celebrates Independence Day. The tricolour narrates a story of change and centuries of struggle. Together, the bands of saffron, white and green sing an ode to self sacrifice,...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/20/cocacola.jpg?itok=v0ImZSxO
Coca-Cola restructures its leadership positions

Coca-Cola India has announced changes to its leadership structure with Sundeep Bajoria, earlier VP- strategy and insights, being elevated to VP--South West Asia (SWA).

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/20/dentsu_0.jpg?itok=5z2jkmfE
Dentsu One uses a cat to endorse new Honda Jazz

Honda Jazz in collaboration with its creative agency Dentsu One, has launched a new campaign for its latest upgrade.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/20/menka.jpg?itok=VV8hWujT
Menaka Menon joins Leo Burnett Orchard as EVP & branch head for Bengaluru

Leo Burnett Orchard, The Leo Group’s full service integrated agency, has strengthened its senior management.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/20/mma.jpg?itok=XPP6gVUb
MMA India holds first ever Ideathon, addressing brand challenges in a mobile first economy

The Mobile Marketing Association (MMA) in India will introduce its first ever Ideathon, a 30-hour nonstop hackathon to address and solve brand challenges in a highly competitive environment.

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/20/tiger.jpg?itok=FI04006m
Tiger Shroff joins 6 Pack Band 2.0 for mental disability awareness

Being differently abled is not a choice, however, acceptance certainly is. And the youth film studio of Yash Raj Films, Y-Films, launched India’s first ‘Isspeshal band’, the Red Label 6-Pack Band 2.0 comprising of six teens between the ages of 13 to 18 with special needs but incredible music skills...

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/17/kotak.jpg?itok=XqI7g2sV
Kotak 811’s initiative of inclusiveness on digital gets support

The #IndiaInvited campaign by Kotak 811 builds on the insight of inclusiveness for everyone irrespective of personal or physical characteristics and draws attention to how 811

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/17/dettol.jpg?itok=2EyrNXwJ
HUL top advertiser; Dettol enters top 5 in BARC week 32

The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 4 August to 10 August 2018.

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/17/sbi.jpg?itok=OOo52eAL
SBI hands over media mandate to DDB Mudramax

Indian bank, State Bank of India (SBI), has appointed DDB Mudramax as its media agency for media duties.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories