MAM

Sachin Tendulkar announces ‘Cricket Carnival’ at Smaaash, India

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/22/SMAASH.png?itok=C3QFnMxv

BENGALURU: Smaaash Entertainment Pvt. Ltd., launched the Smaaash Sachin Virat Cricket Carnival in association with its brand ambassador Sachin Tendulkar at its new outlet at the DLF Mall of India, Noida. Smaaash is a world-class sports-centric immersive and interactiv entertainment center that offers unmatched range of games – covering sports like cricket, football, ten-pinbowling besides a superlative virtual-reality experience. The launch of Smaaash Noida also commemorates the launch of Mighty Small Café & Bar in NCR. Mighty Small at Smaaash is the new concept café being launched at all Smaaash properties across the country.

The ‘Smaaash Sachin Virat Cricket Carnival’is presented by legendary cricket icons Sachin Tendulkar and Virat Kohli, who are associated with Smaaash – India’s leading sports and entertainment zone. The carnival with nationwide presence is designed to be a fun-filled cricket tournament that will bring together 2000 teams across the nation to compete against each other. The tournament will be played across five Smaaash centers and the finals will be held in Mumbai. The highlight of this tournament will be the grand finale where the prizes will be awarded by both the cricket luminaries, Sachin Tendulkar and Virat Kohli, at a glittering event in Mumbai.

Brain child of the multi-faceted entrepreneur Shripal Morakhia, Smaaash combines the best of sports, music and dining into a highly immersive, interactive, innovative and involved entertainment experience. At the launch of the ‘Smaaash Sachin Virat Cricket Carnival’, the founder said, “Smaaash is the only brand that has the support of two cricketing legends – Sachin and Virat. The glorious presence of these stalwarts will surely make the this carnival an event to remember for cricket enthusiasts all over the country.”

Sachin Tendulkar, the brand ambassador of Smaaash addressed his fans at the launch event and said: “The exciting and unique concept of Smaaash provides the avenue to enjoy the pleasures of life. With the kind of stressful lives we lead, it’s imperative to play sports and relax our minds. This Cricket Carnival is designed to bring the excitement of real sports into your lives with incredible precision, modern equipment and real life experience. I look forward to this tournament connecting cricket lovers from across the country.”

On the other hand, Virat Kohli, Smaaash Youth Icon, added: “All that cricket lovers want is entertainment. Not a war or a fight. This Cricket Carnival is a larger-than-life sports festival that will be a perfect platform for all cricket enthusiasts to showcase their skills. The aim of this fun fiesta is to engage youth in thrilling activities and social interaction with their peers. Of course, the pulsating energy of a real-like cricket pitch will make this tournament a memorable experience for all. I am so excited to be a part of this one-of-its-kind cricket fest.”

The legendary sportstar Sachin Tendulkar has been an integral part of the Smaaash family since its inception in 2012. In his own words, “The advanced simulators at Smaaash are fascinating and are very close to the real match experience.” On the other hand, one of the world’s leading batsmen, Virat Kohli was signed as the Smaaash Youth Icon in early 2015. Thus Smaaash is the only brand that has the support of two cricketing legends, and the glorious presence of these stalwarts will surely make the Smaaash Cricket Carnival an event to remember for cricket enthusiasts all over the country.

Cricket lovers can start registering their entries for the tournament that will be conducted across Smaaash centers, in Mumbai, Gurgaon, Noida, Bangalore and Hyderabad. Each six member team will play in the Smaaash cricket lanes and face a selected bowling line up. The Smaaash Sachin Virat Cricket Carnival will have five Categories- Under 16 (School), Under-25 (College), Open, Corporate and Women’s Category. The Open Category winners from each city will be eligible to come to Mumbai and will face off as Team Sachin and Team Virat.

This tournament will be played at Smaaash’s one-of-its-kind 360-degree cricket simulator at each center where cricketing legends like Shane Warne, Wasim Akram, Kieron Pollard, Sachin Tendulkar and many others bowl to you.

The precise technology of Smaaash Cricket not only replicates the bowler’s action perfectly, but also the cricket simulator is the only one of its kind which can bowl spin and swing balls with variations of line and length. The laser tracking and the high-tech cameras track every move and even offer replays and wagon wheels of the score.

Thus cricketing teams, who’re used to playing in apartment compounds and neighbourhood parks, will now get the experience of playing at the packed Lord’s stadium.

There is a nominal registration fee and the interested teams can register on the official website of Smaaash i.ewww.smaaash.in. The registration process will begin on May 20th, 2016 at all five Smaaash centres. The winners across categories can take home the Smaaash Sachin Virat Cricket Carnival Cup along with memories of being mentored by a legend. That’s not all, the national winner and runner-up in the Open category will get Rs. 5 lakhs and Rs.3 lakhs respectively.

This is a press release.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/15/brain.jpg?itok=kT6QQo-H
55% marketers make better decisions with machine learning: iProspect report

MUMBAI: Digital agency iProspect has released its third annual Future Focus whitepaper geared to examine how machines and technology are impacting marketing and advertising in the year ahead. The paper takes a look at how brands can make the most of machines in 2018, from facilitating seamless...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/PAISABAZAAR.jpg?itok=F6V0tnEn
Paisabazaar aims Rs 1500 cr mutual fund AUM by 2018

MUMBAI: Paisabazaar has announced that assets under management (AUMs) garnered through its mutual funds products crossed Rs 1000 crore mark last month. The organisation says it is confident of reaching Rs 1500 crore of AUM by March 2018. The fin-tech company launched mutual funds on its platform...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/Blackberrys-AW_0.jpg?itok=0mzgSZY0
Blackberrys gives digital mandate to FoxyMoron

MUMBAI: Menswear fashion brand Blackberrys has assigned its digital mandate to FoxyMoron after a multi-agency pitch. The account will be managed from the agency's north office. As per the mandate, FoxyMoron will be managing the digital creative, media, search engine optimisation as well as website...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/Anushka-sharma.jpg?itok=x423bbje
Kajaria Ceramics launches campaign with Anushka Sharma

MUMBAI: Kajaria Ceramics through its subsidiary Kajaria Bathware has launched a 360-degree marketing campaign with Anushka Sharma who was recently announced as the brand ambassador. By investing in this marketing campaign and an extensive distribution network Kerovit, the bath solutions brand by...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/grnnnply.jpg?itok=r7doZ2jY
Greenply questions your plywood choice

MUMBAI: Greenply has launched its new campaign to make consumers aware that there are consequences of compromising on the quality of plywood used in their furniture.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/yannic.jpg?itok=pWYoYT0q
NBA partners Jabong to operate official online store

The National Basketball Association (NBA) and Jabong, India’s fashion and lifestyle e-commerce platform – today announced a multiyear partnership extension that will provide fans access to authentic NBA merchandise in more than 730 cities across India.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/Maaza_Gold_0.jpg?itok=xz_AR_Ph
Coca-Cola launches Maaza Gold

MUMBAI: Coca-Cola India has announced the launch of 'Maaza Gold', a premium mango drink made from the choicest of mangoes.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/Cipla.jpg?itok=2lTgIAb-
Cipla launches TVC for ActivKids Immuno Boosters

MUMBAI: Mothers’ concern for their children’s health goes to the extent of restricting them from indulging at times. Capturing one of these many concerns, Cipla has released a new TVC for its kids' immunity supplement ActivKids Immuno Boosters.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/14/Piyush_Prasoon.jpg?itok=SCLgUghV
Cannes Lions awards lifetime achievement to Piyush & Prasoon Pandey

MUMBAI: Ogilvy South Asia executive chairman and creative director Piyush Pandey and film director Prasoon Pandey will both be honoured with the Cannes Lions’ Lifetime Achievement Award, the Lion of St Mark.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories