MUMBAI: RP Singh is shifting base to Mumbai and has joined digital and direct media agency, Neo@Ogilvy, as VP media. He comes in from Starcom Media Vest.

Before this, Singh was based in Singapore where he handled duties as head of digital, South East Asia.

Singh will report to Neo@Ogilvy national head Kunal Jeswani.

Jeswani confirmed the news to indiantelevision.com.

Before Starcom MediaVest, he worked with Maxus Interaction, the digital agency of GroupM, as business director.

Singh has 11 years of experience in the industry. He started his career in 2001, with King Infotech Software Solutions, a software development company. He then worked as project consultant at StudioSmile for a year. He moved to GroupM China in March 2005 as associated direction, digital media.

In 2008, Singh led Maxus Digital team in North India. After spending more than five years at GroupM, he joined Starcom MediaVest in November 2010.

Singh has handled clients like Nike, Ford, Unilever, Lufthansa, Nokia, Hero Honda, Seagram, and Perfetti Van Melle during his stint in the industry so far.