MUMBAI: Royal Challenge, in partnership with Force India, has kicked off the RC Race2win Challenge, spanning five cities.
Exclusively created for India’s leading corporate houses, the campaign will have participants fighting a three-level contest wherein winners will be given a chance to fly to Abu Dhabi to watch the season-ending Grand Prix at Yas Marina Circuit.
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The RC Race2win Challenge will evolve from an online competition and then move ahead to an offline contest at leading pubs and finally, to the finals at a Go Karting club in each of the five cities. |
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The Corporate Challenge will run next month and will be held simultaneously in Delhi, Mumbai, Hyderabad, Bangalore and Kolkata with companies such as ICICI Prudential, Blue Dart services, Infosys, Oracle, Convergys, NIIT, Xplor Tech Services, Cosmic Ferro Alloys, 3i Infotech, Indegene lifesystems and Gold Stone Technologies. |
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United Spirits business head Debashish Shyam said, “Royal Challenge’s association with the sport is a perfect fit given the sport’s style, cut throat competition, speed, focus in performance and power." |
