MUMBAI: Reliant Energy has launched its new advertising campaign, "Lights", illustrating the benefits that power brings to people‘s lives and highlighting advantages it delivers to customers.
 
The 30-second TV spot is aired both in English and Spanish language TV stations.
 
Says Reliant Energy VP brand and marketing Manny Rodriguez, "Each TV and radio spot from our new ad campaign highlights the Reliant Advantage (SM) - a unique combination of tools, information and services to fit the needs of our customers. With Reliant Energy, customers get the complete package. They don‘t have to look any further than Reliant for their electricity needs."
 
The radio spot will begin airing from 5 April.