MUMBAI: Rediffusion - Y & R, Delhi has appointed Vishal Chemjong as creative head - copy. He joins in from GIR Communications where he was handling the LG portfolio.

Rediffusion - Y&R, Delhi ECD Chraneeta Mann said "We‘re happy to have Vishal on board. He has won a number of national and international awards and is a good team leader. He has done some impactful brand building campaigns such as the ‘me & meri maggi‘ series. We‘re looking forward to him maintaining that same balance of ‘insight‘ and ‘executional cut through‘ in the work that he does on brands for us at Rediffusion."

Rediffusion - Y&R VP Delhi Abhik Santara, added, "Vishal is an ideator. He does not think just one media and that‘s what excited me the most. In today‘s time, we believe brands are not built by marketers, but by consumers. And for that one needs specialists who could deliver on strong conversation ideas. Vishal‘s inclusion will further help us in our journey to help brands start those right conversations."

Chemjong said, "This is an exciting time to be in advertising. A lot of new mediums and avenues of communication are opening up and a lot more are being explored. I look forward to adding value and doing some interesting work here at Rediffusion."

Chemjong comes with 11 years of experience and has worked with agencies like McCann Erickson, Bates, Mudra, Leo Burnett and Publicis India.