MUMBAI: Radio Mirchi has appointed Shamik Talukder to head its national activations. This is Talukder‘s second stint with the company.
 
Said Talukder."I am very happy to be back with Radio Mirchi for which I was part of the launch team. I have proudly seen it grow and expand. The challenges now are different and I look forward to taking the Mirchi Activation business to a different level."
 
Prior to this, Talukder has launched and managed VIA OOH as co-promoter.He has over 13 years of experience and has worked across sections of media namely TV, radio, outdoor and Internet.
 
Under his guidance, Times OOH bagged advertising rights for the airports in Delhi and Mumbai. Talukder was also responsible for after sales for West and East during his stint at SET India.