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Pedigree picks Brett Lee as brand endorser

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Mumbai: Pedigree, the Global pet food brand from the stable of Mars International India, has announced Brett Lee as their new brand ambassador.

With this association, Pedigree aims to create an ideal environment for responsible pet ownership and increase awareness on the fact that "Dogs are Different and so are their Food needs".

Mars International India director-corporate affairs Nitin Kulkarni said, "We at Mars International India are delighted to bring Brett Lee as the brand ambassador for our leading pet food brand Pedigree. We believe that Responsible Pet Ownership is to Love and Care in the right way and Right Food is a critical part of that journey. A dog is completely dependent on you for food, shelter and companionship so it is important to make sure you are ready for this relationship before you go out and find your new best friend."

Lee said, "Being a responsible pet parent this is an ideal opportunity to connect with Pedigree which is dedicated towards the well-being of dogs. This association gives me a wonderful opportunity to share the magical relationship of Human Companion Animal bond. Right Nutrition is the key to a pets health and longevity. I strongly agree with Pedigree and ‘Every dog deserves leading Nutrition‘."

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