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Olive Crown Awards invites entries from across Asia

MUMBAI: The Olive Crown Awards from the India Chapter of the International Advertising Association (IAA) has invited the entries

from across Asia, for the first time in three years.

The entries are expected to be received from countries such as Japan, Korea, Taiwan, Indonesia, Thailand, Malaysia, in Asia this time. The last date for entries is 31 January.

9X Media has come on board as the sponsor of the event.

RK Swamy BBDO chairman and IAA president Srinivasan Swamy said, “These awards, which salute creativity in green advertising, really serve to bring sustainability to the top of the strategic agenda. Marketers have been realising that sustainability is a key differentiator these days and this has helped make these awards popular.”

Olive Crown Awards Committee executive director DraftFCB Ulka and chairman MG Parameswaran said, “The Olive Crowns have found universal acceptance amongst the creative community and this year too, we would have a jury consisting of some of the finest and most respected names in the creative fraternity. Keeping in mind that these awards are treated almost as a cause, we do not charge any fee for the entries.”

Olive Crown Awards was launched by IAA at Goafest 2011. The presentation ceremony this year will be in the first half of March in

Mumbai.

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