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Nickelodeon Toons & kids celebrate Surakshabandhan with BSF

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MUMBAI: India’s elite Border Security Force(BSF) at the International Attari - Wagha Border received a pleasant surprise from kids and their favorite toons Dora and Shiva from India’s leading kid’s entertainment franchise, Nickelodeon. The force that spends the entire year away from their families protecting the nation’s over 7000 kilometers land border had the kids along with the toons pay them a visit to celebrate the auspicious occasion of Rakshabandhan in its true essence of “Surakshabandhan”.

Festivity, Respect and selflessness was at full display as children along with the toons tied the symbolic Rakhi to the soldiers as prelude to iconic retreat ceremony, thus saluting their bravery, selflessness and relentless commitment to the country.

Children along with the Nicktoons infused energy at the border with their lively presence as they celebrated Rakshabandhan by tying Rakhi’s on the fists of the soldiers. Adding to this, the children also joined Dora and Shiva to participate in the dance ceremony prior to the retreat.

BSF DIG - Amritsar JS Oberoi said “We are delighted with the thoughtful initiative of Nickelodeon. Our soldiers miss out on spending time with their friends and families on festivals, Rakshabandhan being one. Having children take time out and celebrate the festival of rakshabandhan with us has definitely been a heart-warming experience for all our soldier who have now been gifted some beautiful memories that they will cherish this rakshabandhan."

Viacom18 business head – kids entertainment cluster Nina Elavia Jaipuria said “Through this unique and poignant initiative with the Border Security Forces, we have endeavored to introduce children to real life superheroes who guard our borders, while also thanking them for the unwavering commitment and bravery towards the nation.”

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