MAM

Nickelodeon partners UBQool to launch cricket contest

MUMBAI: Nickelodeon has partnered education portal for children UBQool to launch ‘UBQool.com Cricket Mania‘ on Nickelodeon and Sonic channels. The winners of the contest will get an opportunity to greet and meet their favorite cricket stars from the Kolkata Knight Riders Team and catch all the action by watching them play live.


An on-air contest that is on till May 10, 2013 will select fifty kids across 9 cities along with their moms to meet the Kolkata Knight Riders team and will give fifty more kids, VIP passes to watch the match live.


All that viewers have to do is to watch their favorite channels Nick and Sonic everyday between 6 pm - 7pm and 2pm - 4pm respectively, spot simple questions and log on to Ubqool.com to answer the questions.


In addition to the meet and greet cricket stars and passes to watch live cricket matches, few lucky winners will also receive T-Shirts hand autographed from their favourite cricketers.


Viacom18 EVP and Business Head, Kids Cluster Nina Elavia Jaipuria says, "Cricket is nothing less than a religion for kids in this country. We have always delivered the best of entertainment and engagement to our audiences and this summer we take it a step further to give them a chance to be a part of the biggest craze that has hit the nation. We are happy to partner with UBQool to give kids an experience of a lifetime that allows kids not just to witness a KKR match, but also an opportunity to meet the KKR team."

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