LIC signs RK Swamy, Mudra, DraftFCB+Ulka, JWT for 2 years

LIC signs RK Swamy, Mudra, DraftFCB+Ulka, JWT for 2 years

MUMBAI: Life Insurance Corporation (LIC) India has firmed up the empanelment of its agencies following a multi-agency pitch. 
 
With LIC reviewing its ad agencies every two years, the empanelment of the agencies is for a period of two years.
 
Earlier, the incumbent agencies were RK Swamy, Mudra and DraftFCB+Ulka. 
 
Currently, LIC functions with 2048 branch offices, 100 divisional offices and seven zonal offices.