MUMBAI: Kyoorius, a publication on design and communication community across India since 2006 has announced the launch of the ‘Kyoorius Awards.‘
The awards are in partnership with design and advertising community D&AD and the International Advertising Association (India Chapter). It will be held at the 9th annual Kyoorius Designyatra in Goa on 29 august this year.
The company has two awards to recognise and reward excellence for professionals and students as well. For professional awards, company has nine categories like packaging, digital, retail, print, books, craft and etc.
The reason behind student awards is to provide a chance to showcase their talent and capabilities. The D&AD also organise Yellow Pencil, which is recognised globally as one of the prestigious creative awards.
Kyoorius founder and CEO Rajesh Kejriwal said, "At Kyoorius we are working everyday to ensure that talent is nurtured and fresh ideas see the light of day. Kyoorius Awards aim to recognise and honour outstanding creative work in India. We are thankful to our esteemed partners D&AD and IAA (India Chapter) for coming on board to support this initiative."
"D&AD will set the basic criteria for the jury panel; and Kyoorius Award is nothing to do with the yellow pencil award as it is a global award. We don‘t have any sponsors on board. Currently we have limited categories but in the next two years we will be adding a few new categories and awards that are more relevant to Asia. The entry fees for professionals will be Rs 4,000 and Rs 500 for the students‘ awards.
D&AD CEO Tim Lindsay said, "India is an important market for us. That‘s why we have selected India for the awards and we also want to spread awareness about D&AD in India. We look forward for a bright future here. And joining hands with Kyoorius works in tandem with the objectives of D&AD, which aims to inform, educate and inspire those who work in and around the creative industries. Together, we aim to support and nurture creative professionals throughout their careers and across the world."
The call for entries commences on 10 May and entries will be closed on 18 June.
