MAM

Kings XI Punjab ropes in five new partners for IPL 4.0

MUMBAI: IPL franchise Kings XI Punjab has roped in five new partners.


Pearl Group and Flying Machine are Official Team Partners, Carlsberg is the Exceptional Team Partner, Q Cinemas is the Official Multiplex Partner, Coca-Cola is the Official Beverage Partner and as the Official Team Partner. 
 
Kings XI Punjab co-promoter Ness Wadia said, “I am extremely delighted with the team composition that has Coach Michael Bevan and Captain Adam Gilchrist at the helm and a host of experienced and talented cricketer. We are also extremely happy about the domestic players who form the part of the squad. These young and energetic boys come from our catchment area and beyond. All of them have the potential of being mettle winners in their own right. All in all our team has the right mix of experience, youth and talent & the exhibited potential to go the distance this year.”


Further commenting on the partners association for IPL 4, he said, “Kings XI Punjab is delighted to renew its association with our long standing partners. Emirates, again is our Title Partner and the other partners who we continue our relationship are ACC as Official Team Partner, Gulf as Performance & Protection Partner, Wrigley as Official Chewing Gum, USL as Official games for Challenge Partner and Reebok as Official Apparel Partner. We mutually remain committed to our objectives and promise to take this association to new heights. We take this opportunity to thank all our partners for trusting us and we assure them of our utmost efforts to fulfill our common objectives.”
 
Kings XI Punjab COO Col. Arvinder Singh said, “KXIP values its enduring relationship with the fans and this year too our aim is to keep our fans and supporters at the core so that they take pride in being associated with us. We received a stupendous response last year on our initiatives like Homecoming, an opportunity to meet and greet players in their hometowns in catchment area & Flying Catch last year. Hence we will be organizing them again this season in association with our partners i.e. with Carlsberg and Emirates respectively.


The franchise has also announced an initiative to support the team through Paint the town Red and a contest Rocky Ranjit ki Khoj a search for the voices for our Mascots has been arranged. We have also revamped our website – www.kxip.in by adding several new features like live chats, contests, updates about KXIP cricketers. Our aim with all these initiatives is to involve cricket lovers through these interactive means and engage with them during the matches and on off days.”
 
The team is currently being trained under the coach Michael Bevan who stated, “We have put together a strong team this season with some of the best cricketers in the world. At the helm we have the experienced captain Adam Gilchrist who would infuse right fervor and guide the team to play some great cricket in the upcoming season. I can just say that my boys are enthused to put the right foot forward and play some great cricket.”


Adam Gilchrist who is the captain of the franchise said, “Kings XI Punjab has a new look but we will endeavor to play as one team where each player complements the other. The squad has great talent and with new renewed energy & teamwork we are determined to aim for a successful season. As always we cherish the unrelenting support and love of all our fans and assure them of our best efforts on the field.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/shashi%20sinha.jpg?itok=CECcDQkb
Sony India appoints Initiative Media as its media agency

MUMBAI: Sony India today announced the appointment of Initiative Media, part of IPG Mediabrands network, as its new media agency for India market following a comprehensive pitch process. Initiative Media will be responsible for managing the media planning for the brand going forward. The scope of...

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/Aidem.jpg?itok=G33jpmOj
Aidem to handle WB metro's Incoda TV HD monetisation

MUMBAI: Media sales specialist Aidem Ventures recently tied up with West Bengal’s unique advertising medium Incoda TV HD, the high-definition channel telecast in all the metro stations of Kolkata. Aidem has been roped in to handle the revenue and help monetise Incoda's inventory. Incoda TV HD is...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/dhoni_0.jpg?itok=cnNo6vL9
Dhoni chosen as Zed Black's brand ambassador

MUMBAI: A campaign will be launched with the ace Indian cricketer M S Dhoni as the brand ambassador for the Mysore Deep Perfumery House's flagship brand Zed Black on 30 May. The event will see the unveiling of the National Campaign, "#PrarthanaHogiSweekar.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/Vikas_Mehta-Ameer_Ismail.jpg?itok=-pqTC0NA
Ameer Ismail promoted as GolinOpinion president

MUMBAI: PR veteran Ameer Ismail has been promoted to President by MullenLowe Lintas Group, effective immediately. He has led the group’s PR firmGolinOpinion (formerly LinOpinion) for over 20 years and built the agency into one of the top players in the PR industry. He was also instrumental in...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/SabseBadaMoh.jpg?itok=ucRHiAsZ
Star Sports clicks with its ICC Championship promos

MUMBAI: How do you better what you did the previous time? That was the question on top of the Star India creative communications’ team’s minds when they were conceiving the new promotional campaign for the upcoming ICC Champions Trophy 2017. The 2015 Mauka Mauka campaign was a runaway hit, spawning...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/Jon_Flaxman-Sandeep_Dadlani.jpg?itok=YP3vGqgk
Infosys & HP tie up for digital transformation

MUMBAI: Infosys and HP have launched joint Retail Point of Sale (RPOS) and Enterprise Device as a Service (DaaS) solutions to help businesses accelerate digital transformation as part of the HP Global System Integrator (GSI) Alliance Program.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/Coolpad.jpg?itok=HRLBMQWZ
Robbie Grewal directs 'youthful' Coolpad TVC

MUMBAI: Coolpad, a global leader in smartphone manufacturing and integrated wireless data solutions, has recently launched a TVC for Coolpad Cool 1.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/sachin%20billion%20dreams_0.jpg?itok=21Cdkhxs
ITW Playworx co has Sachin's Billion Dreams mandate, releasing today

MUMBAI: Matchbox Media, a media arm of ITW Playworx bagged the overseas media duties of Sachin: A Billion Dreams, the top starrer and much awaited Indian biographical film. The movie directed by James Erskine and produced by Ravi Bhagchandka Carnival Motion Pictures, starring Sachin Tendulkar,...

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/mxus.jpg?itok=LmENWAyo
'17 IPL buzz doubled, Virat sliped six spots & Voda had most engaging content

Maxus, the global media agency of GroupM, has analysed the social conversations that happened around IPL Season 10. This study has been done by Maxus Mesh – the marketing command center and dialogue engine that reads environmental signals in real-time.

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories