JWT strengthens key team; appoints Bobby Pawar

MUMBAI: Bobby Pawar is joining JWT India as chief creative officer and managing partner. Currently he is with Mudra Group serving as chief creative officer.

Confirming the development to, Pawar said, "It has been a great journey at Mudra."

This is first high-level exit from the Mudra Group, post acquisition by Omnicom.

In October, US-based advertising giant Omnicom had acquired majority stake in Mudra Group in a bid to significantly expand its service capabilities and presence in India.


On his moving to JWT, Pawar said, "I like to take challenges and its not that I was not happy at Mudra. Mudra is one of the top agencies and so is JWT."

Pawar, who was with Mudra for over four years, will be joining JWT in a couple of months.

On Pawar‘s appointment, JWT India CEO Colvyn Harris said, "We are glad that Bobby is joining us. He will partner me and help me deliver our creative vision. We are making appointments at senior level and we are making sure that we choose the best ones from the industry."


JWT is building up its key team. The agency appointed Tribal DDB‘s Max Hegerman as head of digital in October. It also hired DraftFCB‘s COO Sanjeev Bhargava as managing partner and head- JWT Delhi recently.

One of the country‘s top creative agencies, JWT handles accounts of Nokia, Airtel, Nestle, Fritolays, Sony Viao, GSK and Pizzahut.

"Delhi is the largest operating unit in the country. We have 7 people above the level of vice president. Our approach is to make multi-level appointments," added Harris.

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